Ankit Goyle

Head of Marketing @ Snap Inc.

About

18+ years experience in Marketing with Snap, Apple, Google, Myntra-Jabong, Aditya Birla in Offline Retail and ecom. Worked across Consumer Durables, Technology, Retail & Fashion. Specialties: Marketing, Brand Management, Digital Marketing and Strategy, eCom Category marketing, Retail Marketing, CRM, Activations, Account Management and Team Management

Country

India

City

Gurugram

Industry

Computer Software

Skill

Social Media Strategy, Sales Performance, Market Segmentation, Collateral, Case Studies, Marketing Presentations, Budget Management, Budget Tracking, Marketing Leadership, Marketing Materials, Creative Agencies, Point of Sale (POS) Systems, Marketing Budget Management, Partner Relationship Management, Team Leadership, Cross-functional Team Leadership, Online Marketing, Integrated Marketing, Product Marketing, Brand Management

Experience

Head of Marketing

Snap Inc.

2025-1 - Present · 1 yr 9 mos

New Delhi, Delhi, India

As part of Snapchat’s India leadership team, I’m building the marketing function from the ground up. My role spans B2B storytelling, B2C marketing, influencer marketing, brand and cultural marketing — with a dual focus on engaging Snapchat’s 250M+ DAUs in India and accelerating advertiser revenue with a focus on GenZ. I drive large-scale campaigns and industry events, craft culturally relevant narratives, and deliver integrated, data-driven programs that amplify the brand and create impact for both users and partners.

Head of Category Marketing & Demand Generation - iPhone and AirPods

Apple

2017-6 - 2024-10 · 7 yrs 5 mos

Gurugram, Haryana, India

• Developed and executed national ATL and BTL campaigns for iPhone and AirPods, ensuring seamless integration and maximum impact. • As the India NPI Project lead managed iPhone new product launches in India, collaborating across Marketing, Sales, PR, and Distribution for stellar performance. • Drove digital transformation for Apple’s partners, enabling data-driven decision-making and enhanced consumer experiences.

Marketing & Demand Generation lead- MacBook and iPad

Apple

2015-6 - 2017-5 · 2 yrs

Gurgaon, India

Head of Marketing, Exclusive Brands Jabong

Myntra

2014 - 2015 · 1 yr

Gurgaon, India

• Created brand identities for six exclusive online fast-fashion brands for men and women. • Led brand marketing to build strong consumer connections. • Managed category planning to optimize assortments and revenue.

Brand Manager, Van Heusen

Aditya Birla Fashion and Retail Ltd.

2010-6 - 2014-9 · 4 yrs 4 mos

Bengaluru

• Spearheaded the marketing strategy for Van Heusen in India, successfully launching multiple sub-brands. • Pioneered the digital ecosystem, enhancing brand engagement through innovative consumer activations. • Managed retail marketing and CRM initiatives for over 200 stores, driving customer loyalty and sales growth.