Angie Bolotin
VP, Influencer Marketing & Client Partner (Dept. Lead) @ Socialfly
About
Bringing best-in-class paid social media and influencer marketing campaigns to top brands. Recent notable clients include Warner Brothers Discovery (HGTV/Max), ServiceNow, DC Comics, Amazon, Wet Brush, Newell Rubbermaid, Scotts Miracle-Gro, Corona, and Barilla.
United States
Greater Chicago Area
Marketing & Advertising
Social Media Marketing, Social Media, Marketing, Online Marketing, Social Networking, Event Management, Event Planning, Press Releases, Facebook, Market Research, Microsoft Excel, Advertising, Management, Microsoft Office, Marketing Research, Marketing Communications, Time Management, PowerPoint, Budgets, Public Relations
Experience

Sr. Director, Influencer Marketing (Dept. Lead)
Remote
o Head a high-performing influencer department, delivering white-glove program execution and producing award-winning results o Oversee social and influencer strategy, execution, and reporting o Lead influencer pitches and convert prospects through innovation o Founded and maintain the agency’s Creator Network, enabling scalable UGC production through a curated pool of cost-effective digital content creators o Nurture and grow social, creator, and influencer accounts while ensuring excellent service and maintaining evolving client expectations o Oversee department operations, including hiring, training and budgets o Support broader agency operations and process implementation o Serve as agency spokesperson through regular in-person speaking engagements, thought leadership pieces, and webinars

Account Supervisor, Influencer & Digital Marketing
Chicago, Illinois, United States
o Developed tailored strategies and lead execution of digital and influencer work for key B2B and B2C clients o Acted as daily client contact, delivering project updates and nurturing client relationships o Provided budget recommendations for prospective and current clients o Maintained staffing grids and manage expenses for multiple projects o Created comprehensive pitch decks and participate in new business pitches and business development o Provided comprehensive reports to measure KPIs and prove campaign success o Mentored, manage and participate in the interviewing of junior digital team members

Sr. Social Media Strategist
Elmhurst, Illinois
o Created, presented, and executed paid and organic social and influencer strategies to agency clients o Mentored, managed and assisted in the hiring of social media team members o Participated in new business pitches and business development exercises o Provided budget recommendations for prospective and current clients o Developed comprehensive reports to measure KPIs and encourage campaign success Notable clients: Pella Windows and Doors, DSM Animal Nutrition

Digital and Influencer Marketing Strategist
Libertyville, Illinois
o Head all aspects of AMAZINGCOSMETICS social media including strategy, content creation, monetized content, reporting, and page moderation o Hiring, training, and management of multiple junior level employees o Influencer program strategy, development and oversight o Main point of contact for PR and media agency o Social media budget planning and resource management o High level digital planning: digital ads, website management, and email marketing

Community Manager
Greater Chicago Area
o Created B2B and B2C editorial calendars and moderated client global and national social channels o Conducted social listening with Tracx and Sysomos for reporting and discovery of trends o Provided social insights and informed briefs for social campaigns and "always on" social content o Created monthly reports to assess content success and social growth opportunities o Produced training materials and leading social best practice trainings with various client teams o Managed the Community Management department’s intern Notable clients: Kraft Foods (Planters Peanuts, Crystal Light and Kraft Cheese); Samsung Electronics B2B

Social Media Specialist
o Created content and managed social media accounts for several Feld brands including Supercross, Monster Jam, and Disney on Ice o Worked with multiple teams to produce and execute social media campaigns and contests for various social platforms o Created special initiatives to grow presence and enhance fan engagement on Feld social accounts o Acted as onsite webcast producer for Supercross LIVE!, a weekly online broadcast o Developed relationships with influencers and thought leaders for content creation o Created real-time content and social media support at Feld Motor Sports events o Measured and reported on the success of individual social media campaigns o Managed weekly Supercross onsite texting initiatives

Facility Manager
o Oversaw hundreds of employees to ensure proper work procedure on a daily basis o Coordinated employee wellness and appreciation events o Trained new employees and kept old staff up-to-date on changing procedures Io nputted payroll dates and corrections while monitoring staff budgets

Marketing Intern
Global Elements - The GET Company
o Re-branding and Marketing Research Intern o Led 17 people in creating a fashion product handbook o Conducted market research and analyzed results to make strategic recommendations o Planned and executed a promotional event showcase for Global Elements products o Provided social media templates and proposed designs for promotional materials
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