Angela Yu

Leads product and AI innovation for StoReel. Oversees original short drama development, global content localization, and data-driven product design focused on engagement and monetization. Builds scalable AI-assisted production pipelines and creator infrastructure that enable faster content creation and experimentation. Guides the development of interactive audience experiences where viewers move beyond passive watching to actively engage with stories and characters.

Led analysis and reporting of marketing assets & operations performance evaluations; created cost models to improve budget management, delivering strategic insights that optimized expenses and effectiveness of global film promotions. Presented findings to senior mgmt. Enhanced marketing operational workflows using AI tools.

Managed end-to-end production of The Boy Who Counted Cars, overseeing development, production, post-production, and distribution for a 200+ cast and crew. Managed project budgets of $5M+, working closely with executives to shape production, launch, and audience strategies. Led creative development across four original film projects, directing pitches, aligning storytelling with strategic goals, and negotiating vendor and talent agreements. Led the company’s Pingyao International Film Festival initiative, managing a $300K budget.

Led a 40-person product incubation team to build an AI companionship application from ideation to launch. Scaled the product to 4M registered users, 400K daily active users, and 36% Day-1 retention. Directed front- and back-end feature development across product, engineering, design, and operations; shipped weekly releases and growth features, including a video-creator incentive program. Leveraged user data, behavioral analysis, and surveys to identify pain points and optimize product positioning, engagement, and growth.

Audited banking and capital markets clients, supporting quarterly and annual financial filings through financial analysis, data interrogation, and process automation. Supported the audit and financial readiness of a fintech client preparing for IPO. Evaluated internal risk controls and recommended improvements to strengthen client financial reporting and compliance processes.