Angel Sheu

Speech Analytics Associate @ Hyundai Capital America

About

Positivity Marketing Analyst 👓📈 I am a marketing professional with three years of experience in the CPG industry. I possess expertise in business analytics, social media, and marketing campaigns. I have strong skills in analyzing business data, creating effective social media strategies, and managing successful marketing campaigns. I'm aiming for roles in Business/ Marketing Analytics in the CPG industry, and I'm super excited about finding valuable business insights in data. Analytics skills: Python, R, SQL, Speech Analytics Data Visualization Tool: Tableau, Google Analytics, Adobe CJA Data warehouse: Snowflake, Datagrip I'm always excited to meet new people, so feel free to connect with me! 🙌🏻

Country

United States

City

Irvine

Industry

Retail

Skill

Data Analysis, Data Visualization, Speech Analytics, Customer Satisfaction (CSAT), Nexidia, Machine Learning, Propensity Modelling, Tableau, Snowflake Cloud, Business Analysis, marketing analysis, SQL, Search Engine Optimization (SEO), Offline Marketing, Marketing Strategy, Digital Marketing, Online Marketing, R, Python, Live Streaming

Experience

Speech Analytics Associate

Hyundai Capital America

2024-10 - Present · 2 yrs

Irvine, California, United States

Speech Analyst

Hyundai Capital America

2024-6 - 2024-10 · 5 mos

Irvine, California, United States

➣ Analyzed customer service phone calls with Speech Analytics and evaluated the alignment between the sentiment scores and CSAT(customer satisfaction score) reports by leveraging Python, SQL, and statistical methods to gain a broader view of customer interaction. ➣ Came up with a new payment method disclosure monitoring process by leveraging Speech Analytics and provided recommendations for business processes and agent training programs, improving the monitoring process from 30 calls manually to 3000+ calls per month and identifying compliance gaps.

Student Data Analyst

Paciolan

2024-1 - 2024-6 · 6 mos

Irvine, California, United States

➣ Initiated comprehensive data visualizations using Tableau to capture and analyze overarching trends, enhancing the strategic planning process. ➣ Extracted and analyzed datasets from Snowflake with SQL and employed machine learning techniques to develop predictive models aimed at identifying key potential large donors, with the objective of enhancing fundraising efforts substantially.

Marketing Team Member

Ann Rena Reyes

2021-10 - 2022-5 · 8 mos

Taipei, Taipei City, Taiwan

➣ Lead development of a social media campaign, which increased interaction on Instagram by 200 percent against prior year’s posts. ➣ Managed the company’s advertising accounts, averaging a 50 percent traffic growth across all platforms. ➣ Filmed videos and photos with famous influencers and utilized them as ads on social media to engage more users — increased social media traffic by 50% in three months.

Marketing Specialist

Mellow Active

2019-6 - 2021-9 · 2 yrs 4 mos

Taipei, Taipei City, Taiwan

➣ Managed digital advertising across platforms, including Google, Facebook and Instagram. Increased Instagram followers by 125% in one year. ➣ Hosted live streams to promote new product launches and enhance brand awareness on social media, resulting in an 83% increase of viewership. ➣ Established more than 10 cross-industry marketing partnerships with an accessories company, fragrance & candle manufacturers, yoga studio, and gym, contributing to a significant increase in brand awareness for the company. ➣ Analyze search engine optimization (SEO) to maximize brand and product visibility. ➣ Reached more than 100k social media users by contacting over 100 influencers in Taiwan for influencer marketing.