Angat Godiwala
Senior Director of Retail Strategy @ MSI
About
Goal-driven, results-oriented sales leader and business development director with a proven track record in selling flooring & hard surface products to Tier 1 companies. Effectively leading projects that required superior negotiation, problem solving and astute relationship building skills. • New Business Development & Growth • Sales Leadership and Direction • Product Development • Marketing and Brand Awareness • Team and Relationship Building • Direct and Channel Sales • Distribution Operations Management • Leading team of 40 • Communications and Organization
United States
Atlanta Metropolitan Area
Wholesale
Leadership, Key Account Development, Key Account Management, Sales Management, New Business Development, Marketing Strategy, Competitive Analysis, Business Analysis, Project Management, Merchandising, Distribution Center Management, Negotiation, Strategic Planning, Marketing, Business Development, Sales, Supply Chain Management, Business Strategy, Inventory Management, Pricing
Experience

Director of Sales
Atlanta, GA
• Spearheaded sales strategy development and execution for Tier 1 national accounts, including Home Depot and Floor & Décor. Led high-impact programs that delivered measurable growth, while reporting directly to key internal stakeholders. • Oversaw market data analysis and collaborated across departments to execute creative campaigns and promotions at Home Depot, resulting in positive comp sales performance. • Directed the full merchandising and display manufacturing portfolio for Home Depot, including pricing strategy and vendor development to support evolving merchandising needs. • Championed customer-centric product development initiatives that drove incremental revenue and strengthened category leadership. • Accountable for $75M+ in annual sales across the U.S., Canada, Puerto Rico, and the U.S. Virgin Islands, consistently exceeding growth targets. • Managed two high-velocity distribution centers supporting over $60M in annual shipments. Ensured efficient fulfillment, delivery, and inventory control across key markets. • Oversaw full P&L responsibility for a major distribution center operation, leading a cross-functional team of 45+ FTEs including Sales Representatives, Project Managers, Operations Leaders, and Support Staff. Directed all aspects of recruiting, staffing, training, mentoring, budgeting, planning, and cost control.

Sales
Greater Atlanta Area
• Made sales process improvements to shorten sales cycle, accurate sales forecasting & setting realistic customer expectations • Trained sales & customer service associates on new and existing products • Maintained sales volume, product mix & selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors. • Established and adjusted selling prices by monitoring costs, competition and market demand/supply • Made new product recommendations to give key inputs into product roadmap
Angat Godiwala's Contact Information
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