Andy Seach

Senior sales role with operational responsibilities; Managing an extensive inventory of of old and rare casks of rum and selling them to a global client base through consultative selling. Key day to day responsibilities include international client management, warehouse & inventory management (monitoring cask maturation, ensuring casks are stored in the most efficient location), reporting to key stakeholders, manging budgets and forecasts. This wide ranging role has seen me make significant improvements to the business. This has included a full review of the full sales process and introduction of new procedures to improve service delivery and customer satisfaction as well as the creation of operational KPI's. It has also involved full project management of the biggest diversification in the business' operation, securing and opening it's own warehouse facility; Identifying and securing the building, securing HMRC approval (including writing a full business plan), designing the warehouse layout, overseeing all building works, writing SOP's and day to to processes and staff recruitment.

Helping small and start-up drinks brands establish themselves in the UK market by consulting on sales strategy, brand validation and product development.

- Taking full ownership for B2B sales, submitting tenders, P & L reviews and enhancing accounts. - Developing the brands relationship with all wholesalers. - Creating and facilitating Joint Business Plans and commercial support packages with key accounts. - Working with the brands marketing team to deliver marketing solutions for key accounts. - Team Management with 4 direct reports, overseeing all aspects of supervision and development. - Analysing sales performance, preparing and presenting board reports. - Studying market trends, monitoring customer requirements and looking at the general sales market to ensure gaps are filled. - Identifying sales risks and opportunities, using foresight to forecast sales and revenue streams. - Keeping up to date with industry trends and data. - Accountable for Key National Account wins include listings with Greene King, Mitchells and Butlers, Youngs, Stonegate Pubs, Marstons and Living Ventures. - Delivering strong year on year sales growth.