Andrii Kladchenko

Defining Consumer Experience across Channels and Geographies

Creating global channel strategy Leading global initiative on Standardization of Commercial Engine accross 60+ markets (programs, channels, enablers) Ensure consistency of toolbox development

- Supporting markets in RRP (IQOS platforms) commercialization and improvement of operational models (Canada, Germany, Switzerland, Poland) - Leading global convergence in terms of best practices implementation and standardization of key consumer programs - Orchestrating process of global programs communication and knowledge sharing

Responsibilities: - Create and oversee PMI strategy and operations in digital trade engagement and daily deployment: onboarding and running operations with >25k POS accross the country with >1M iterations monthly, getting internal buy in accross all organizational layers from MD to Territory Managers & coaching over 30 markets globally as virtual teams; Constantly adding additional tools on newly created ecosystem to accomodate changing environment of company business needs - Connect the dots between conventional & RRP products (IQOS): developing synergy projects and ensuring project management of numerous initiatives on crossroads of two product categories, constantly adapting internal processes to for better speed, results and transparency of communication - Draft vision and mainain Distribution model deployment and management of 25 Key Account Clients - Establish/Optimize processes of running business initiatives and launching new projects in FastForward manner with numerous partners e.g. Nova Poshta - Support Marketing & RRP (IQOS) functions in development of visibility toolbox: generating efficiencies of 0.8M USD in due of 3Y - Orchestrate Sales Forecasting and Production demand: team being acknowledged as TOP1 best RRP (IQOS) forecasting market by global team - Oversee Finished Goods logistics and warehousing: establishing from scratch new processes and approaches to control new product categories not common for FMCG business Other - Full fletched budget and operational responsibility (>10 mio USD)

- Development and implementation control of BU Strategy - Operating in 3 Territories of Conventional business + 2 Cities of new generation products with total team of >200 people (incl. third party) (around 10 direct reports) - Full fletched budget and operational responsibility (5-10 mio USD)

- Creating frameworks and solutions, on pair with control of on market implementation related to Effective & Efficient Resource allocation, Performance management, Process mapping, Sales management, Dynamic pricing, Investment efficiency optimization, Headcount management with numeric pilots and implementations incl. Turkey, Germany, Japan, Argentina, Portugal, Russia, Brazil, Kuwait, Saudi Arabia etc. - Responsible for management of Accenture in terms of development and implementation of advanced statistic engine – AIMO (activity impact measurement and optimization) - Responsible for co-development of business model elements for Reduced Risk Product Category (IQOS) including cross industry benchmarking of key Activities, modelling of business cases, key SKSV (skills, knowledge, working styles and values) sizing, preparation for commercialization for ‘To Be’ organization - Responsible for development and piloting of new business models for conventional business (cigarettes) - Entrepreneurship & Multi business category management - Mediating close cooperation with SMEs on the markets, internal IS departments and external suppliers incl. Accenture, McKinsey, BCG - Acting as VP Sales Strategy -1

- Acting on MD-2 level - Being responsible for Top Management Decision support in terms of resource allocation, commercial efficiency, impact of business processes restructuring on business, projects budgeting & risk assessment - Managing PMO in number of internal projects & organizational redesign in commercial function - Perform organizational re-design in terms of finance responsibility moving budgets from HQ to Territory level - Being responsible for development and implementation of resource allocation principles for main buckets of commercial spendings (Brand, Allowance budgets) incl. modelling & internal alignment of all layers - Being responsible for development and implementation of company KPI cascading program incl. approach building, splitting company volume/share market targets to regions and accounts; forming internal buy-in to ensure achieving Affiliate KPIs - Being responsible for Commercial Efficiency analysis of company activities from Product launches to Major contracts to adjust regional pricing and investments, ensure maximal ROI - Contribution to Corporate Strategy and Annual Commercial Plan - Support of Sales & Marketing function on lower level planning

Projects in the following functions / industries: - Strategy in Industrial Goods (CIS) - Market potential review in Mining (Global) - Organizational diagnostics in FMCG (CPG) (Russia) - PMO (Route to market) in FMCG (CPG) (Russia) - Due diligence in FMCG (Russia/Ukraine) - Due diligence in Industrial Goods (Ukraine)

Following activities performed/results achieved: - Management of the team of 8 people in 2 cities - 1 500 volunteers chosen out of 10 000 candidates - Event management of all Pre-Final Tournament activities

Following results achieved/actions participated: - implemented on-line version of Corporate Affairs training for target audience of 400 employees - contributed to corporate national charitable program relaunch - contributed to Aromat (internal publications) training - participated in media analysis and planning - coordinated internal fund-raising program relaunch

Following results achieved/actions pariticipated: -in cooperation with Ogilvy brand agency developed promotional materials for annual brand support program - implemented annual brand support program in 3 main channels HoReCa (hotels, restaurants, cafes), Retail and Beauty salons cross 8 cities - directly supervised team of 30 people - budgeted and managed 2 promotional parties in Odessa (attendance of 500 people)

The Program for Leadership Development (PLD) at Harvard Business School is an intensive executive education focused on accelerating leadership capabilities, strategic thinking, and driving organizational change.