Andrew Oh

1. Oversee insurance agents patient referral, servicing and support. 2. Expand GP partnership, affiliate program and patient referral support service. 3. Organise primary care GP symposiums 4. Expand, service and support corporate clients & TPA funnels and medical requests. 5. Corporate clients & TPA engagements sessions 6. Package development based on market research, demand and opportunities 7. Partnership with various stakeholders to enhance patient experience 8. Consumer and industry trend and market analysis to develop short and long term strategies. 9. Preparation of department’s monthly performance report. 10. New financial year market research and competitor analysis, business plan preparation and budget planning. 11. Public-private partnership with surrounding public hospitals. 12. Expansion of outstation local market 13. SOP & Policy development and circulation as per accreditation and audit requirements. 14. Plan and implement B2C marketing campaigns 15. Award write-up & submission 16. Monthly press release content planning and write-up including monitoring of news coverage. 17. Media interview and media buy arrangement 18. Sunway Healthcare Group initiatives coordination and implementation 19. Community & corporate events planning, execution & emceeing 20. Senior management leaders corporate speeches draft. 21. Oversee, plan and coordinate video shoots 22. Event support and sponsorship evaluation based on business priorities & available resources. 23. Creative and copywriting review for various marketing collaterals 24. Plan & development of quarterly newsletter. 25. Oversee website performance 26. Enhance e-commerce products, customer journey & e-payment platform. 27. Drive social media presence and engagement rate 28. Monitoring of Google Review

1. Develop channel strategies 2. Trainer for expansion of Healthcare Travel Facilitator (HTF) Training Programme. 3. Secure stakeholders' support and collaboration including state tourism boards and travel associations 4. Identify and execute partnership deliverables through partnership assessment guidelines. 5. Focus-market rationalization and partnership prioritization modelling development and analysis. 6. Strategy planning and mapping for next financial year. 7. Interval conduct of focus-group discussion with MHTC member hospitals. 8. Identify and evaluate opportunity in participation of regional industry events. 9. Develop go-to-market framework for identified potential market.

Industry Events - insigHT 1. Physical, virtual and hybrid for region's healthcare travel events 2. Marketing & Promotion 3. Speakers Acquisition 4. Content Research & Planning 5. Brand Positioning 6. P&L Management 7. Sponsorship Engagement 8. Social Media Content Planning 9. Public-Private Partnership 10. Overall Event Management

Product Management (2018 – 2019): 1. Develop product management strategy and tactical plan 2. Support market in developing and executing effective go-to-market initiatives related to product placement and management 3. Support in developing PR branding, international marketing communication strategy, tactical contents under product management 4. Establish international collaboration on capacity building to value-add offered products 5. Organize and execute market familiarization trip (B2B) 6. Determine and specify the necessary research to obtain market information 7. Assess market competition through competitors’ monitoring 8. Specify market requirements for current and future products by conducting market research 9. Develop product placement strategies 10. Analyze potential partner relationships for product enhancement.

1. Social Media Content Planning & Copywriting 2. Event Translator (Italian - English - Malay - Mandarin) 3. B2B Engagement (Rho Fiera, TTG Italia, Borsa Internazionale del Turismo) 4. Seminars and Exhibitions Planning

1. Monitor daily production to ensure finished good are all within spec 2. Handle daily manufacturing line issue 3. Carry out trial run for process improvement purposes 4. Carry out supplier material trial run 5. Work interactively with production for improvement in overall product quality 6. To ensure Production process follows SOP 7. To fully coordinate on all quality related activity and ensure its compliance to ISO 9001 & HACCP requirements and internal procedure at all time 8. Involve in all quality related complaint investigation and implementation of corrective actions 9. Preparation of Food & Packaging Specification to respective customers 10. Submit Monthly KPI Report to Pizza Hut & KFC and other customers 11. Conduct audits to Co-Packer and New Supplier Qualification 12. Involved in Mock Recall Programme conducted twice a year 13. Carry out Lab Proficiency Test held once every 3 months 14. Prepare Inspection Report upon external on-site incident investigation 15. Work together with QA team to conduct weekly GMP inspection 16. Issuance of CAR & SCAR and assist QA in Pest Control monitoring activity 17. Monitoring of equipments used by QC assistants in production line are calibrated on scheduled basis either by internal or external party