Andrew Cox-Twardowski

• Led business development strategies that ensured long-term client relationships and maximized revenue Implemented effective membership strategies that supported the recruitment of new members and retention of existing members Developed and planned new procedures for achieving strategic membership goals Reviewed, tracked and evaluated membership and participant statistics, including phone calls, tours, sales and registrations. Continually monitored systems that enabled sales team to successfully respond to the wants, needs and interests of members and participants Responsible for meeting/exceeding revenue goals and cross-selling branch amenities Planned annual budget ($4M+), managed and implemented the approved budget for membership, and took appropriate action to correct variances Experience working with sales and marketing teams to constantly improve growth of programs and increase visibility and impact • Implemented effective planning and organizational skills to oversee vital project management initiatives and plan high-profile community events for the center Worked closely with the maintenance team to oversee all center renovations Oversaw center’s annual fundraising campaign, solicited donors and organized fundraising events/activities • Acted as link between YMCA and local entrepreneurs, government officials (local and provincial) due to exceptional communication and interpersonal skills; sat on local committees in NDG; headed a Local Advisory Committee; oversaw membership events and represented the YMCA at community events to promote the center

• Applied sharp analytical and problem-solving skills to develop and implement useful strategies that enhanced daily operational efficiencies and profitable growth Introduced monthly and annual pool audits, which reduced workplace accidents and increased safety • Committed to client satisfaction, loyalty and retention; effectively nurtured relationships to ensure long-term, profitable partnerships with customers • Supported and developed planning for 11 centers; played a major role in the opening of a new center in Saint-Roch, Quebec • Acted as provincial link to YMCA Canada and YMCAs internationally

• Assisted in reducing withdrawal and expiry numbers by addressing member concerns quickly and effectively with a solution-focused mindset • Committed to client satisfaction, loyalty and retention; effectively nurtured relationships to ensure long-term, profitable partnerships with customers • Developed effective mediums to communicate information to members. Maintained and updated information presented to the membership community within the facility through bulletin boards, newsletters, flyers, posters, banners, etc.

• Managed all activities pertaining to the center’s membership programs and fitness services; managed a budget of $1.5M • Evaluated all member programs and classes, and made the necessary changes to better meet the needs of the clientele based on various analyses and client comments

• Ensured customer satisfaction • Recruited, trained, scheduled and managed all pool and maintenance personnel • Developed and oversaw the department budget • Organized and participated in various community or fundraising events