Andrew B

Andrew B

Senior Manager, Influencer Marketing @ Ritual

About

Gen-Z global marketing specialist with experience across fashion, health, and tech. Currently focused on influencer-driven acquisition in the DTC supplements space. Based in Miami, Florida.

Country

United States

City

Miami

Industry

Marketing & Advertising

Skill

Content Management, Content Strategy, Growth Marketing, Event Planning, Facebook Ads, Digital Activation, Social Media Marketing, Photography, Video Production, Video Editing, Men's Fashion, Fashion Styling, Small Business, HTML, Marketing, Social Media, Instagram, Adobe Photoshop, Adobe Creative Suite, Digital Marketing

Experience

Ritual

Senior Manager, Influencer Marketing

Ritual

LinkedIn
2025-8 - Present · 1 yr 2 mos

Miami, Florida, United States

Ritual

Manager, Influencer Marketing

Ritual

LinkedIn
2022-8 - 2025-8 · 3 yrs 1 mo

Miami, Florida, United States

Ritual

Associate Manager, Influencer Marketing

Ritual

LinkedIn
2021-5 - 2022-8 · 1 yr 4 mos
Depop

Marketing Coordinator, Influencer Marketing

Depop

LinkedIn
2020-6 - 2021-5 · 1 yr

New York, United States

-Created impactful partnerships and performance marketing content with influencers, creatives, and celebrities. -Helped influencers create Depop shops and make sales, through strategic tips and features. -Responsible for acquiring over 600k+ downloads/sign ups to the app through non-paid/paid partnerships. -Used data to make performance driven decisions for impact, signups, and awareness. -Collaborated with our social team to create content from influencers that align with ongoing campaigns. -Assisted with casting, market research, and Gen-Z insight in greater marketing strategy.

Depop

Marketing Coordinator, Influencer Marketing

Depop

LinkedIn
2018-10 - 2020-5 · 1 yr 8 mos

-Developed US influencer partnership strategy which included outreach, tracking, and relationship management.

Yikes Vintage

Co-Founder

Yikes Vintage

LinkedIn
2017-4 - 2019-5 · 2 yrs 2 mos

New York City Metropolitan Area

Online vintage clothing shop- and in person pop ups/events. Former Top Sellers and NYC Depop Community leader.

MCM WORLDWIDE

Digital Marketing Intern

MCM WORLDWIDE

LinkedIn
2018-5 - 2018-8 · 4 mos

New York, United States

Depop

Marketing Intern, Influencer Marketing

Depop

LinkedIn
2018-4 - 2018-8 · 5 mos

New York, United States

Playa Bowls

Shift Leader & Social Media

Playa Bowls

LinkedIn
2016-5 - 2018-5 · 2 yrs 1 mo

NJ & New York City

HLX

Data Entry Specialist

HLX

LinkedIn
2014-5 - 2014-8 · 4 mos

Education

Fordham University

Fordham University

LinkedIn

New Media and Digital Design (Commerce concentration)

Pratt Institute

Pratt Institute

LinkedIn

Photography

Oratory Prep

Oratory Prep

LinkedIn
Occidental College

Occidental College

LinkedIn

Andrew B's Contact Information

Email

******@***.com

Phone

(**) *** ****

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