Andreas Chryssovitsanos

As a Senior Art Director in the New Games division, I led the creative development of multiple projects, with a primary focus on building and launching new brands and IPs. Collaborating closely with game, previsualization, and marketing teams, I drove projects from initial concept and brand development through to soft and hard launches. My work extended beyond creative direction to encompass User Acquisition strategies and marketing funnels, ensuring an optimal market fit for each game. I managed multidisciplinary teams of varying sizes throughout different stages of development, overseeing contractors and external outsourcing teams to maintain high-quality execution and alignment with project goals. In addition, I played a strategic role in shaping the New Games division’s portfolio by evaluating and selecting projects that aligned with studio goals. I spearheaded the development of innovative marketing funnels to accelerate the time-to-market for new IPs, enhancing both efficiency and impact. One of my key accomplishments was leading the concept development, art direction, and marketing research for Candy Crush Solitaire, an initiative born from my strategy and research efforts within the division.

I Co-Founded Hatrabbit in 2016 and was also the CEO until it was acquired by mobile games giant KING in 2019. Hatrabbit was an entertainment studio located in Stockholm, Sweden. We developed inclusive games for the masses within the VR space, mobile and cross platform with a fresh development angle that put player feedback first. Fast prototyping in combination with early data driven marketability testing as well as growing games with a tight community was one of the core foundations of Hatrabbit. Within this timeframe we released a total of 3 games across multiple platforms and created more than 10 different prototypes by 2019. It was funded through a combination of veteran gaming Angel Investors and Industry leading Venture Companies.

I was fortunate to be part of starting up the Rovio Stockholm studio in the role as Studio Art Director. This included being the manager for all Artists having responsibilities like performance, salary and quality reviews, 1to1s, recruitment, art sessions, coaching and talent management. Angry Birds 2: I was the initial Art Director for Angry Birds 2, developing the game from start to soft launch and then global launch. This included: - Owner of the Art Vision - Developing Concept art, Art bibles, Marketing material, Key art, Logos - Managing the Art team and outsource staff - Developing technical solutions/workflows in Unity together with the TAD and coders. - Creating and implementing in-game art in Unity: - Environments, backgrounds, saga map, effects, lighting, UI, UI animations etc. As Studio Art Director I'm also part of the Stockholm management team taking part in leading the studios business as a whole. This includes studio direction, structure, processes, projects, staffing, HR policies etc.

on Battlefield 4. As Art Director for the Single Player Campaign I managed a team of 16-20 artists. Overall responsibility for concept art development, environment design, lighting design and implementation. I also developed the initial Journey for the SinglePlayer campaign. This meant deciding on locations, style, tone and look for each chapter in the campaign.

on Battlefield 3 Art polish/finalization, optimization, color balancing, lighting, shader balancing, additional effects, matte backdrops, terrain creation/tweaking, Cinematics composition, additional UI art. on Battlefield Bad Company 2 - Vietnam Art polish/finalization, color balancing, lighting on all levels, matte backdrops, additional effects, shader balancing. on Need for Speed - Hot Pursuit Lead for Vegetation and Environmental Assets

on Battlefield Bad Company 2 - Lead the Art team together with the Art Director - Support the Art team with technical/graphic solutions - Setup and manage content pipelines - Research best practices for Art - Develop Tools & Workflows together with engineers - Optimize and Track memory / performance for 3 platforms. - Asset Management. - Art polish/finalization, color balancing, lighting, shading, matte backdrops, press screen shots

on Mirrors Edge - VFX creation

on Battlefield Bad Company - Manage and support a small team of Character Artists - Research workflows for Character creation - Character concepting - Character creation - modeling, texturing, shading etc - Lighting on levels and Cinematic "cutscenes"

on Battlefield Bad Company - Research workflows for Terrain/Vegetation creation - Develop Terrain/Vegetation Tools together with Engineers - Level Art

on Rallisport Challenge 2 - Level Modeling - Level Shading - Lighting - 3D/2D Art - Responsible for all Vegetation

Created art for games like Udos sägner: Sveakampen

Created art for "Jönssonligan går på djupet"