Andre Scheffknecht
Chief Executive Officer @ SoftProject
About
With a strong track record of leading and shaping companies like Astaro, BELLIN, billwerk, Coupa Software, SOPHOS, and STP, I bring deep expertise in sales leadership and strategic execution to SoftProject’s forward-thinking mission. As CEO, my focus is on fostering innovation, ensuring quality, and driving sustainable growth. By leveraging my experience in sales target management and customer acquisition, I aim to propel SoftProject to new heights. Throughout my career, I have played a key role in helping businesses expand their market presence and accelerate growth. As Chief Sales Officer at billwerk, I was dedicated to empowering European subscription providers to scale globally. My leadership experience at BELLIN and STP strengthened my expertise in financial technology and legal tech solutions, while my tenure at Astaro and SOPHOS deepened my understanding of cybersecurity and enterprise software. At SoftProject, I continue to apply my knowledge in sales strategy and customer engagement to advance our platform, ensuring it meets the highest standards of innovation and aligns with European regulatory frameworks.
Germany
Karlsruhe
Computer Software
Kennzahlen, Marktanalyse, Verkaufsziele, Teammotivation, Vertriebsleitung, Strategische Neukundengewinnung, E-Procurement, Führungsebene, Direct Client Interaction, Business-to-Business (B2B), Vertriebsprozesse, Salesforce.com, Go-to-Market, Mobile Payment, Sales Enablement, Consultative Selling, Direktvertrieb, Softwareindustrie, Start-ups, Network Security
Experience

Chief Executive Officer
Karlsruhe, Baden-Württemberg, Germany
🚀 CEO | Leading SoftProject into a Future of Innovation & Growth As CEO of SoftProject, I am dedicated to driving innovation, growth, and digital transformation. SoftProject empowers businesses with cutting-edge low-code process automation solutions, enabling organizations to streamline operations, enhance efficiency, and accelerate digitalization. With a strong background in sales leadership, strategy execution, and scaling SaaS businesses, I focus on: 🔹 Expanding market reach and driving revenue growth 🔹 Strengthening customer & partner relationships 🔹 Enhancing product innovation to meet evolving industry needs 🔹 Building a high-performance culture that fosters collaboration and success At SoftProject, we are shaping the future of digital process automation, helping companies thrive in an ever-changing business landscape. Excited to connect with industry leaders and exchange insights on scaling businesses, digital transformation, and innovation. Let’s connect! 🤝

Chief Sales Officer (CSO)
Frankfurt am Main, Hesse, Germany
🚀 Chief Sales Officer | Driving +30% Growth at billwerk in 2024 As Chief Sales Officer at billwerk, I led the company’s sales and marketing strategy, delivering over 30% growth in 2024. By steering a high-performing team and optimizing go-to-market strategies, we expanded billwerk’s market reach, strengthened customer relationships, and accelerated revenue growth. 🔹 Built and led a results-driven sales & marketing team 🔹 Optimized customer acquisition & revenue expansion strategies 🔹 Strengthened billwerk’s position as a leader in European subscription management 🔹 Fostered a data-driven, high-performance culture Passionate about driving innovation and sustainable business growth, I thrive at the intersection of strategy, leadership, and execution—transforming opportunities into measurable success.

Vice President Sales Coupa Pay EMEA
Karlsruhe, Baden-Württemberg, Germany
🚀 VP Sales, Coupa Pay EMEA | Driving Growth & Innovation in B2B Payments Following Coupa’s acquisition of BELLIN in 2020, I took on the role of VP Sales, Coupa Pay EMEA, leading the expansion of Coupa Pay, the company’s B2B payments and treasury management solution across the region. Focused on scaling revenue, building strategic partnerships, and driving customer adoption, I played a key role in establishing Coupa Pay as a leader in embedded finance for enterprises. 🔹 Led sales & go-to-market strategy for Coupa Pay in EMEA 🔹 Drove customer adoption & revenue growth in corporate payments & treasury 🔹 Built and strengthened strategic banking & fintech partnerships 🔹 Expanded Coupa Pay’s footprint across key enterprise markets With deep expertise in enterprise payments, SaaS sales, and fintech innovation, I am passionate about transforming B2B finance and delivering scalable solutions that drive efficiency and growth.

Chief Sales Officer
Germany
🚀 Chief Sales Officer | Scaling BELLIN & Driving a Successful Exit to Coupa As Chief Sales Officer at BELLIN, I played a key role in scaling the company’s global sales and marketing operations, strengthening its position as a leading provider of treasury and cash management solutions. Through a strategic focus on customer acquisition, revenue growth, and international expansion, I helped drive significant business success—ultimately contributing to BELLIN’s acquisition by Coupa Software in 2020. 🔹 Led a high-performing sales & marketing team, driving business expansion 🔹 Spearheaded go-to-market strategy & international growth 🔹 Strengthened strategic customer & partner relationships 🔹 Played a key role in BELLIN’s successful sale to Coupa Software With a passion for scaling businesses, driving revenue, and executing successful M&A strategies, I thrive at the intersection of leadership, innovation, and growth.

Vice President EMEA Network Security
Astaro GmbH & Co.KG - a Sophos Company
Karlsruhe Area, Germany
Sales Director International

Owner, Managing Director
Apligo GmbH
Karlsruhe Area, Germany
Andre Scheffknecht's Contact Information
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