André Godoy
Head of Finance and SRGM LATAM @ The Hershey Company
About
Executive with solid experience in Finance and Commercial areas, holding strategic leadership positions in multinational companies in the biotechnology and consumer goods sectors. Direction of Finance, FP&A, Marketing, Sales, Pricing, and Trade Marketing areas, responsible for strategic planning, policy definition, forecasting, and budget management. Leadership of multidisciplinary and multicultural high-performance teams in Brazil and Latin America, operating in dynamic, competitive, and high-performance environments. Expertise in Revenue Management, Pricing Strategy, Business Intelligence, P&L, and complex negotiations, encompassing the structuring of processes and flows according to the best practices of Corporate Governance and Compliance. Strong performance as a business partner through insights, economic analyses, technical-economic feasibility studies of new investments, identification of growth opportunities, and risk mitigation. Responsibility for managing KPIs and presenting managerial and financial reports to senior management to support strategic decisions and increase accuracy in information. International experience in England for exchange studies (2009). Strategic, relational, and articulate profile, with a strong orientation towards results and analytical capacity, leadership, and systemic vision, focused on innovating financial solutions to sustain corporate results. Mastery of data analysis and financial modeling tools such as Excel, Dashboard, and Power BI.
Brazil
São Paulo
Biotechnology
Criação de filhos, Gerenciamento de receitas, Fluxo de dados, Desempenho de vendas, Resolução de problemas, Comunicação, IFRS (Normas internacionais de informação financeira), Administração financeira, Gestão de FP&A, Gestão financeira, Gestão de vendas, Pensamento estratégico, Gestão de projetos, Vendas e marketing, Relatórios financeiros, Liderança de equipe, Planejamento de mercado, Marketing comercial, Planejamento empresarial, Negociação
Experience

Director of FP&A – LATAM
São Paulo, Brazil
• Strategic direction of the FP&A area for Latin America with direct management of 6 employees and over 30 indirect professionals, managing a significant business volume of R$0.9BI distributed across more than 20 business units throughout the Latin American region. • Responsible for the integral management of the financial planning process, including budget, forecast, strategic planning, pricing, Business Intelligence (BI), and monthly reporting to senior management. • Strong performance with data analysis and interpretation to provide valuable insights and guide strategic decisions, maintaining close relationships with other business areas to provide accurate projections of the region's financial performance, identify growth opportunities, and mitigate risks.

Head of Controlling – South America
• Leadership of a team with over 20 employees, including 6 direct reports between Business Controllers and Plant Controllers allocated in South American units. • Responsible for an annual turnover of R$200MM, distributed among 3 commercial operations and 3 productive plants, encompassing budget management, forecasting, and strategic planning. • Development and implementation of cost control strategies, aiming at optimizing operational efficiency and maximizing business profitability, with active participation in the pricing process of products and services to ensure a strategic and competitive approach in the market. • Presentation of results to the board, including detailed analyses of financial performance, identification of improvement opportunities, and recommendations for strategic decision-making.

RGM Sr Manager – Brazil
São Paulo, Brasil
• Management of Commercial Planning, Commercial Finance, GTM, and Commercial Policy areas with a team of 6 employees. • Development of a comprehensive strategy for the Revenue Growth Management (RGM) agenda, responsible for implementing initiatives for cost reduction, including the introduction of a customer profitability tool. • Responsibility for defining the new commercial policy with the objective of optimizing operational efficiency and driving sustainable business growth, including detailed Revenue Management analysis for the successful implementation of price increases strategically.

National Key Account Manager – Walmart
São Paulo, Brasil
• Commercial leadership of the WalMart Key Account, covering all formats and banners nationwide with responsibility for the development and execution of sales and marketing strategies to maximize growth opportunities and increase market share of the company within the network. • Responsible for managing the commercial contract in alignment with the strategic objectives of both parties with direct management of 3 Sales Executives allocated in the South, Southeast, and Northeast regions. • Negotiation of the promotional calendar with emphasis on planning, coordination, and execution of seasonal and strategic promotions in POS to boost sales and product visibility. • Close collaboration in negotiation and development of the Joint Business Plan (JBP), establishing shared goals and strategies to drive mutual growth of the company's and Walmart's businesses. • Conducting Top to Top meetings with the Ferrero and Walmart presidencies, facilitating high-level strategic discussions and building strong relationships with key stakeholders.

Regional Sales Manager
• Management of the São Paulo region, responsible for the national retail division with direct management of 5 Sales Representatives through professional development and support to achieve sales targets and organizational objectives. • Responsible for the development and execution of the Joint Business Plan (JBP) for the region's top 10 accounts, ensuring a strategic and collaborative approach to drive business growth.
André Godoy's Contact Information
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