Anbarasan P

1. Led the self-service initiative at ShopUp. 2. Built and managed a cross-functional team of Engineers, Category Managers, Business Managers, and Field Executives. 3. Developed and launched a self-service app for small business owners in Bangladesh to order products without the help of sales reps. 4. Owned the P&L for app-driven business.

1. I was the Director and Co-Founder of WholesaleX. 2. WholesaleX started as a billing app for Kirana Stores (small grocery stores) in India. 3. We pivoted to a B2B grocery ordering app that used handwritten text inputs for search as the primary input method. 4. We operated out of Chennai, India and our app proved to be the only app our users could use without the help of salespeople because of its simplicity. 5. We sold WholesaleX to ShopUP for 500K USD.