Anas Khrais

Regional Ecommerce Manager @ Trafalgar Luxury Group

About

E-commerce is easy to get wrong in the GCC. I've spent 10+ years making sure it goes right. I've led regional digital operations across UAE, Saudi Arabia, Kuwait, Qatar, and Jordan — for luxury houses, tech retailers, and multinational brands. From building e-commerce functions from scratch to optimising mature platforms doing significant volume, the work has always been the same: grow revenue, retain customers, and build teams that don't need hand-holding. What I actually do: → Turn underperforming e-commerce operations into profitable, scalable channels → Build CX functions that reduce churn and increase repeat purchase — not just resolve tickets → Lead cross-functional teams across tech, marketing, logistics, and commercial → Navigate the nuances of GCC markets that global playbooks consistently get wrong Platforms: Magento, Microsoft D365, Shopify and the full stack that sits around them. Certified Digital Marketing Professional (CDMP). If you're building or scaling e-commerce in this region — let's talk.

Country

United Arab Emirates

City

Dubai

Industry

Retail

Skill

Marketing Campaign Management, E-commerce SEO, Supply Chain Management, Customer Experience, Key Performance Indicators, Analytical Skills, Cross-functional Team Leadership, Digital Transformation, B2C e-commerce, E-commerce Optimization, Digital Marketing, Team Leadership, Microsoft Office, E-commerce, Quality Assurance, Logistics, Call Centers, Customer Satisfaction, Sales, Graphic Design

Experience

Regional Ecommerce Manager

Trafalgar Luxury Group

2023-1 - 2026-4 · 3 yrs 4 mos

Dubai, United Arab Emirates

Manages AIGNER's fashion e-commerce across 5 Middle Eastern markets (KSA, UAE, Kuwait, Qatar, Bahrain) and overseas Kuwait's luxury watches & jewelry category (www.itsluxury.com) including Chopard, TAG Heuer, Dior, and Bvlgari.. Additionally, leads Gait's e-commerce electronics division for Kuwait and Qatar (www.gait.com.kw)(www.gait.com.qa)

Ecommerce Manager

Trafalgar Luxury Group

2021-1 - 2022-12 · 2 yrs

Dubai, United Arab Emirates

Overseas Gait's e-commerce electronics division throughout two Middle Eastern regions (Kuwait and Qatar), Overseas AIGNER's e-commerce fashion division throughout five Middle Eastern regions (KSA, UAE, Kuwait, Qatar, and Bahrain). Skills: Web Design · Web Content Writing · Luxury Brand Marketing · Luxury Goods Sales · Content Management Systems (CMS) · E-Commerce · Magento

Ecommerce Manager

THE Group (Cozmo, THE Department Store, Readers, Hamleys, Cozmo Home)

2018-1 - 2021-1 · 3 yrs 1 mo

Amman Governorate, Jordan

Developed and executed e-commerce strategies for multiple retail divisions, enhancing the customer experience and supporting omni-channel initiatives to meet revenue goals.