Bhaskar
Managing Director - Cisco Service Providers, India/South Asia & ASEAN @ Cisco
About
Anand is the Managing Director for Cisco India, South Asia & ASEAN, responsible for driving growth and transformation across one of Cisco’s most dynamic regions. A seasoned business leader in the IT & Telecom industry, he has built and led large business units, forged strategic partnerships, and delivered complex transformation programs across global markets in addition to co-founding an early stage growth company. Anand rejoined Cisco in September 2025 after co-founding Digital Blanket, an IoT & AI-enabled SaaS platform focused on decarbonizing real estate and transforming workplace experiences. Earlier at Cisco, he led the Telecom business across India, South Asia, and ASEAN, enabling Telcos to roll out 5G at an unprecedented pace. Prior to Cisco, Anand spent two decades at IBM, consistently growing order book, revenue, profit, and client satisfaction in every role. He has served as an Advisor to the Telecom Sector Skills Council of India and was a member of the CII Council for 5G use case development. Known for balancing strategy with execution and for his focus on team and culture, Anand is also passionate about mentoring young professionals and shaping sustainable business outcomes.
India
Bengaluru
Information Technology & Services
Sustainability, Telecommunications, Customer Experience, Sales, IT Outsourcing, Business Development, P&L Management, Service Delivery, Offshoring, Information Technology, Business Process Re-engineering, CRM, IT Strategy, Business Analytics, IT Service Management, Customer Relationship Management (CRM), Business Transformation, Business Process, Program Management, Vendor Management
Experience

Vice President & Head - Long Term Signings & Strategic Engagements - IBM Services
India
In this role, Anand works to develop long term strategic relationships to enable enterprises in their Digital transformation & Hybrid Cloud journey with an integrated IBM Services proposition across Consulting, Transformation & Foundational IT Infra & Applications Services. He leads a cross functional team of Industry SME's, Business Development executives, Deal makers, Architects, Solution Design and Financial analysts on Strategic & Long term Services engagements. Multiple Engagement & financial models to meet client's objectives around revenue growth/profit improvement are put to use.

General Manager - Global Technology Services - IBM ASEAN
Singapore
Focussed on helping our clients transform into a digital enterprise with a Resilient, Secure and Elastic Infrastructure leveraging IBM offerings on Cloud, Security, Mobility & Resiliency, I was the General Manager of the Global Technology Services Business Unit across ASEAN for the Infrastructure Services (incl Strategic Outsourcing) & Technical Support Services Lines of Business. The responsibilities include managing the overall P&L including order booking, revenue, profit and client satisfaction leading a large team of 3000+ employees leading a 750M+ USD business across ASEAN 6 (Singapore/ Thailand/ Malaysia/ Indonesia/ Philippines/ Vietnam). IBM Executive nominated on IT board/steercoms for strategic client relationships.

Vice President - Strategic Outsourcing - Asia Pacific
Singapore / Kuala Lumpur
In this role, Anand leads a team of Program Executives running Long-Term complex outsourcing services engagements across Asia Pacific Region with responsibility for revenue & profit growth apart from client satisfaction for the Technology Services Business Unit. Help Project Executives & Deal Persuit teams across the Asia Pacific Region and specific contracts in India/Malaysia/Singapore/Australia/Indonesia to help win outsourcing services renewals across major clients, and complex services renegotiations with existing clients and turning around/close troubled programs.

Senior Program Executive & VP -Strategic Outsourcing Relationship
Gurgaon, India
Anand was the IBM Vice President & Senior Program Executive responsible for the IBM relationship with Bharti group from October 2011 until March 2015. Bharti is one of IBM’s largest clients globally and was responsible for managing the unique revenue share based end to end IT outsourcing contract across India/South Asia. His KRA’s included overall program/delivery management, revenue/profit growth, order book, client satisfaction apart from managing executive relationships. He led a large team of IT professionals across operations, project delivery, sales, finance & procurement teams to help meet client objectives. He was part of the team which successfully renegotiated the Bharti Airtel outsourcing contracts and was responsible for transitioning these agreements to the refreshed contract model.

Director - Global Business Services - Global Delivery
Bengaluru Area, India
During 2009-2011, he was seconded to IBM Global Delivery Center (GDC) which supports IBM’s clients globally for IT Services. He was the Director – Pre-sales and Solutions & later took over the Director - Distribution Sector which included 4 industry verticals (Pharma, Consumer Packaged Goods, Travel & Transport, and Pharmaceuticals). As the Pre-sales and Solutions leader, he was tasked to exponentially increase the volume of bids solution from India Global Delivery Center for global clients across Americas, Europe & Asia by leveraging India based technical Pre-sales & Solutions team. He led the transformation of the Pre-sales & Solution team and increased the volume of bids solutioned from India delivery center and improved win-rates competing against the traditional India based service providers. Later, as the Director - Distribution Sector, he led large delivery teams and was focused on growing the quantum of work delivered offshore, skills/competency management, manage troubled projects and improve productivity. Anand got promoted as a Director while performing this role in 2009

Country Executive - Infrastructure Services - India/South Asia
Bangalore Area, India
Anand was the Business Unit Executive - Integrated Technology Services across India/South Asia during 2007-08 providing Infrastructure Solutions for enterprise clients such as Networking, Security, Data-Center Management & Disaster Services apart from HW/SW Maintenance Services. I was responsible for the business unit performance including Sales, Solutioning, Marketing & Offering management with accountability for order book, revenue and profitability of a rapidly growing 250M+ USD business. I led a 150 + team and delivered consistent double digit revenue & profit growth over 8 quarters and transformed the business to a service products & offerings led business. During this period, was responsible for integrating ‘Network Solutions’ an Infrastructure Services company which was acquired by IBM in India to support the growing Infrastructure Services business.

Sales/Marketing & Sales Mgt roles
New Delhi Area, India
He took over as the Regional Sales Manager for North Region with responsibility for sales, client relationship & territory management responsibilities for North Region in 2003 which was subsequently expanded to include East Region in 2006 and was responsible for revenue growth for IBM products & services, client relationships and overall regional management responsibilities. His key achievement during this period was to help the transition from a PC led business in the region to a high end server/software & services led business post the sale of the IBM PC business to Lenovo
Bhaskar Contact Information
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