Ana Cristina Maia

Iungo´s objective is to promote the professional development of educators from all over Brazil.

42 Rio is a disruptive and innovative education model - we offer a project-based and peer-to-peer learning with gamification to develop students with real-world skills ready for the workplace. Our school is free and we are changing education access, diversity in tech, and talent pipelines all over the world ... and now we are starting at Rio de Janeiro. We partner with companies, startups, VCs, universities and colleges, high schools, organizations, and other NPOs working in education innovation.

Developing and implementing a pilot test of a new project aiming to support teens in a socially vulnerable situation. Pilot Project is attending 14 teens from differente regions of the city.

Led a team of 30 people, accountable for the development and implementation of innovative education projects in partnership with government and other NGO´s. The main focus was the improvement of students’ achievements through implementing the concept of full education, which includes cognitive and non-cognitive aspects. It was also importante to build a collaboration culture (both internal & externally), looking for a more effective and efficient use of human and finance resources, leveraging existing talents.

Accountable for the Innovation Strategy Development, Innovation Pipeline Management, Innovation Capability Program Development and also Innovation Culture development.

Lead the development and implementation of Package, Price and Channel Plans Strong ability to connect system stakeholders to capture best practices from the market at the same time of identifying business opportunities. Success in import/exporting best practices

Accountable for the implementation of main Channel and Price and Package strategies in Southeast Region, 25 % of Brazil Division Volume.

Accountable for the development & implementation of Brand Strategies in a Region that represents 11% of Brazil Division Volume. Restructured Mktg area w/in Region by implementing new process & able to find alternatives to optimize limited resources.

Launched & developed new products in Brazil - Iced Tea & Energy Drink - categories of low volume & high value : Led Nestea's Strategic Review to differentiate from competitor through new graphics & new positioning development

In 2001, Kuat reached volume growth of 60% & User Base growth of 30%, +1,9pp of growth in market share (from 1,2% to 3,1%) , reached the 2nd position in guaraná premium segment (growing from 5% to 11% of share w/in) .

Led multifunctional team to localize Moms global strategy including comprehensive research and analysis. The result was the development of local proposition & 2 spots aired in Brazil & other countries.

Accountable for all phases of Promotions since planning to tracking, specially “Sprite NBA” & Trade Promotion for Sprite & Fanta brands in order to increase coverage

Implementation & Tracking of “Yo-Yo Coca-Cola” Promotion