Amy L.
VP DTC @ TOMS
About
Senior marketing and advertising professional and Marketing/Finance MBA with diverse, well-rounded skill set. Domestic and international experience in new economy, multi-unit retail, education, travel, financial and consumer products industries, including multiple years progressive promotions within a major global corporation. Accomplished in branding, business and strategy development, product launches, strategic alliances, online marketing, consumer market research and analysis, direct marketing, relationship and database marketing, retail promotional development, product development, and complete brand image packages (signage, interiors, collateral). Exceptional communication and interpersonal skills. A recognized leader, skilled at finding, focusing and motivating internal and external resources. Focused, hardworking and self-directed.
United States
Greater Los Angeles
Marketing & Advertising
Integrated Marketing, Direct Marketing, Online Marketing, Promotions, Email Marketing, Database Marketing, Digital Strategy, Digital Marketing, Advertising, FMCG, Marketing Strategy, Segmentation, Social Media, Account Management, E-commerce, SEM, P&L Management, Social Media Marketing, Online Advertising, Brand Development
Experience
VP DTC
TOMS
Los Angeles Metropolitan Area
Senior Director, DTC and Ecommerce
Sound United
Carlsbad, California, United States
Senior global leader growing e-commerce and direct-to-consumer business reporting to CCO for $800M audio electronics company.
VP Marketing and Ecommerce
Boston Proper
Greater Miami Area
Senior ecommerce and marketing executive reporting to CEO for $90M women's apparel brand.
VP Ecommerce and Marketing
Donald Pliner
Senior ecommerce and marketing executive for $60M luxury women’s & men’s footwear brand with full P&L responsibility for growing ecommerce business and oversight brand, wholesale, retail, and digital marketing efforts.
VP, Consumer Marketing
Mom365
VP, Client Partnership
VML
Senior Partner, SVP/Group Account Director
Ogilvy
SVP/Group Account Director
FCB Global
SVP/Account Director
Grey
Account Director/SVP
Senior Client Partner
Wunderman
Education
Gies College of Business - University of Illinois Urbana-Champaign
Finance and Marketing
Graduated Summa Cum Laude, GPA 4.88/5.0.
Illinois State University
Business Administration/Information Systems
- Graduated Summa Cum Laude; GPA 3.94/4.0. - Outstanding Senior in Business Administration. - Robert G. Bone Student Scholar.
Amy L.'s Contact Information
Phone
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