Amit Kumar Sharma

Design, Development and execution of Loyalty program for the influencers in electrical retail at PAN India. • Conceptualization and Architecture of Retail Experience Zone, Brand Shops. • Assisting, designing and implementing of electrician program in other countries. • Budgeting, Provisioning, Tracking P&L for Sales & Marketing. • Content design for training program for electrical installers. • Various Marketing Campaign in Social Media. • Coordination with Govt. Dept. and nodal agencies for the certification program. • Design of various loyalty schemes to ensure the tertiary sales through electrical installers. • Design of various collaterals, ATL, BTLs, AVs etc. • Preparing technical modules for new employee’s orientation program. • Training of Channel Partners and All India Sales and Marketing Team. • Managing members of the team, coaching, motivating and developing them for achieving organizational goals. • Monitoring the goals and effectiveness of the team periodically and ensuring the performance and appraisal. • Develop appropriate strategies for each customer group (segment & the sub-segments) for increasing the market share.

• Managing members of the team, coaching, motivating and developing them for achieving organizational goals. • Monitoring the goals and effectiveness of the team periodically and ensuring the performance and appraisal. • Sizing the market conservatively for LV & MV Switchgears/Solutions in NCR, using analyst estimates and reasonable assumptions about penetration in the market. • Develop appropriate strategies for each customer (segment & the sub-segments) for increasing the market share. • Develop and execute integration plans that included Business Development, Marketing, Operations and Sales plans. • Develop channel partners through Channel Management Schemes and ensure smooth functioning of business. • Value creation and working with customers to develop solutions that enhance the profits of both firms reflecting an incremental evolution of the marketing and sales, satisfying the long term relation.

Consistent Growth in Sales by Energy Management and Technical Solutions: • To achieve agreed sales growth in the area of operation by proactive efforts and Team work. • To ensure identified growth for the channel partners. Responsible for doing the Competitive market analysis by analyzing: • Customer’s competitors & Competitor’s customers. • Competitor solutions summaries. • Competitor strengths and weaknesses. • The strategies used by each competitor to achieve their objectives. • The market outlook for the products offered. Strategic planning skills: • Building of a strategy around a clear value proposition for the customers for the products offered. • Growth of core business. Key Account Management: • Understanding of each customer and anticipate their needs with the technical applications. • Doing appraisal of their potential. • Development appropriate strategies for each customer (segment & the sub-segments) to retain and convert. • Development for better implementation processes.

• Responsible for development of sales of reactive power and switchgear products through Consultants, Channel Partners, Panel Builders and Contractors for segments such as Industry, Buildings, OEM and Govt Utilities. • Specking for new projects during design stage. • Selection of LV switchgear components for various applications and interaction with end-customers, Carrying out Fault Level Calculations for deciding breaking capacities of Circuit Breakers, selection of motor feeders as per type 2 Coordination. • Power Quality Study, Voltage Flicker Analysis and solutions for harmonic mitigation at various Industrial networks.. • Organizing & coordinating sales promotion activities like in-plant technical seminar, mega seminar, factory visit, road shows, Industrial fares etc. for all the Segment Customers. • Extending techno – commercial support to stockist team for developing segment sale. • To increase customer base in the segment through customer acquisition of competitors.