amethyst johnson

systems business analyst | technical project lead | release manager | marketing professional

About

Enthusiastic marketing professional with a passion for creating a better space for client brands. Experience in B2C and B2B marketing planning, product development, design, sales and digital marketing. Let me help you reach your brand potential. Let's Talk!

Country

united states

City

atlanta

Industry

marketing and advertising

Skill

microsoft office, time management, retail, customer service, visual merchandising, store management, merchandising, social media marketing, loss prevention, adobe design programs, sales, social media, social networking, event planning, microsoft word, microsoft excel, powerpoint, brand ambassadors, marketing, leadership, marketing strategy, hootsuite, mailchimp, coaches console, consumer behaviour, creative solutions, microsoft sql server, public speaking, teamwork, management, facebook, team leadership

Experience

sales intern

huddle, inc.

2014-9 - 2014-12 · 4 mos

* Helped manage relationships with prospects and partners in client database. * Performed cold calls to 80-100 affiliates per day in fast paced environment. * Devised a script to increase the amount of confirmations per day * Incorporated professional selling techniques learned in class setting to daily process

marketing assistant

stephanie hines/prestigious concepts

2014-3 - 2014-10 · 8 mos

* Developed, launched, and maintained a strategic social media marketing plan for a small business. * Utilized traffic analytics and reported on the effectiveness of web, email, and other marketing mechanisms. * Created and designed various websites using Adobe Suite and Word Press. * Managed campaign assets including: email templates, landing pages, and graphics.

sales associate and cash wrap lead

victoria's secret

2012-4 - 2014-10 · 2 yrs 7 mos

* Continuously surpassed daily account credit goals set by company. * Managed a group of 10 individuals during holiday season. * Contributed to a strategic client retention plan by offering superior customer service. * Provided support to sales team and managerial staff.

windows ucrew brand ambassador

riddle & bloom

2013-10 - 2014-5 · 8 mos

* Developed and directed presentations to groups of 30 or more individuals. * Provided Microsoft with timely feedback of consumer reviews. * Conducted analysis of consumer markets needs and wants. * Collaborated with UCrew team to develop innovative ideas that will aid in brand awareness for Microsoft

systems business analyst | technical project lead | release manager | marketing professional

tsys

2015-1 - Present · 11 yrs 9 mos

* Drive the process of monthly catalog maintenance changes and minor/major enhancements to client portfolio * Build campaigns and lead-nurturing programs using automation tools * Assist divisions’ analytics of market performance * Support and contribute small to medium – sized business solutions projects * Creation and execution of marketing calendar for various large scale clients * Develop easy to use, clear, concise how to documents on various organization issues * Contribute technically to the development and testing of spend campaigns * Support complex database systems using SQL * Collaborate cross-functionally with key departments such as Marketing, Development, and Sales * Lead process in developing branding strategy for multiple large scale clients * Increase cardholder engagement by 15% through product development and site updates

Education

kennesaw state university

marketing

2009-1 - 2014-1 · 5 yrs 1 mo

Activities and Societies: * Peer Leader, collaborated with KSU 1101/1111 professors to impart leadership skills to students * Leaders In Kennesaw (LINK), program management * Becca’s Closet, marketing coordinator * Kutz4Kids, mentor * Alpha Kappa Alpha Sorority, Inc., Parliamentarian