Amander Liew

Founder, Director & Social Media Strategist/Consultant @ A&A Social Helping brands manoeuvre through the world of social media and elevating their online presence through bespoke services, including: - Content Creation, - Creative Strategy, - Media Planning, - Social Media Coverage for Events, - Social Media Management, - Community Management, - Statistical Analysis, and - Online Branding Some notable brand include: Montigo, Gift Market, All That Jazz Dance Academy and CIMB Bank Singapore

BFF (Beauty, Fashion and Fitness) Content Creator: 2022, 2023, 2024 & 2025 Life Changer Squad (Singapore) for La Roche-Posay. Other notable brands previously worked with: - Adidas - L'Oréal - Tiffany & Co - Niessing - Fenty Skin - Ralph Lauren Fragrances - Givenchy Beauty - Estee Lauder - Pandora - Coach - Longchamp - Eucerin - Laneige - GrabPay

Having 5 years of experience as a producer and a content strategist, that, combined with her strong leadership skills, eventually led her to becoming the Lead Content Strategist in Titan Digital Media in 2020, managing content across the various channels in the Titan Digital Media Creator Network, and working with brands to create content that would appeal to their target audience, using the various channels. As the Lead Content Strategist, she has since mentored more than 20 junior content producers on integrating various brands into video, all while maintaining the production of quality content across all channels in Titan Digital Media. - Overseeing content output and brand collaborations across all channels and platforms under Titan Digital Media. - Meeting brands' social media needs, through effective social media marketing and content strategy. - Spearheading extensive web-series and social media content projects

Lead Producer and Channel Manager for channels under Titan Digital Media: - Including The IN Central, Playtime TV and Ladies First Overseeing the initial stages of The IN Central, Playtime TV and Ladies First, hitting 100K Subscribers for all channels: - July 2019: Ladies First (100k subscribers in 4 months) - September 2019: Playtime TV (Singapore's Top 10 up and coming channels of 2018) - December 2019: The IN Central

Roles as a producer - Content producer for videos on The IN Central - Producer for Mediacorp Toggle's "Cheap Cheap VS Atas" - Location scouting - Logistics for various shows - Media & Public relations Roles as an editor - Edits videos - Proficient in Final Cut Pro X (Video editing) - Proficient in Adobe Photoshop (Photo editing)

Songwriter for various regional labels and artistes.

As the international social media coordinator for Superface Shenzhen in Shenzhen, China, I handled the social media posts on Facebook and Instagram, as well as on Douyin (China's TikTok) to promote the events happening at the club. That includes photo material, videos and posters.

What I've done at Ugly Duckling Projects: - Casting - Copywriting - Assisted in various productions (such as location scouting & recce) - Talent Management

At The IN Central, I do more jobs than one: I do video editing (on Final Cut Pro X), content development for both videos and articles, as well as write articles for our website. I am also a producer, director and production supervisor on set for our YouTube shows/videos.