Alyssa Golez

- Create and manage campaigns across TikTok, Facebook, LinkedIn, Pinterest, Youtube and Instagram. - Execute paid advertising campaigns across Facebook to increase leads, visibility, and ROI. - Develop strategies, design content in Adobe Creative Suite and Canva, and schedule posts independently, while checking with management for alignment. - Produce engaging short-form videos and reels using CapCut and Adobe Premiere Pro, boosting engagement and driving website traffic. - Track and analyze campaign performance through Meta Business Suite, Houzz Insights, and Google Analytics, optimizing based on results.

Increased Facebook reach by 143% and followers by 18.6% through strategic social media management. Boosted content interactions by 53.8% through creative content strategies. Utilized data-driven insights to achieve a 51.6% in social media impressions. Successfully attended events, took photos and videos to upload on digital platform.

Designed over 10 unique flyers for events, demonstrating my ability to create engaging content that effectively communicates key messages. Took the lead in promoting the club during the campus activity fair, showcasing my initiative and ability to engage with diverse audiences. Social Media Management: Collaborated with the AMA team to manage social media platforms, ensuring schedules were maintained for specific events. Successfully raised $200 for the Toy Drive event, highlighting my problem-solving skills and ability to execute plans that achieve tangible results.

- Used graphs, infographics, and logos to create brand awareness on social media. - Collected data and information to use in a project. - Created video projects for the organization.

- Promote awareness of the organization by creating content through social media. - Created email projects by using MailChimp. - Collaborated successfully with team members to create projects. - Researched, edited, and created multiple projects to expand the brand perspective.