Alyssa Mantilia

Brand Strategy l Brand Identity l Marketing Program Development l Partnerships and Sponsorships l Field Marketing l Project Management l Analytics l New Product Development

Clients include: Nestlé, Captain Morgan

- Responsible for workflow of Bayer projects from conception to completion. Briefed creative teams on client objectives and lead internal process up until execution of project. Managed day-to-day communication between the client and agency for project requests and beyond. Lead weekly status meetings with clients. - Acted as the liaison across over 70 global markets as the leading entertainment marketing agency for Gillette and The Art of Shaving including creative process between the client and film studios (Sony, Fox and WB). - Managed status documents for over 70 global markets across the Gillette brand, while working with the markets and their outside agencies to ensure all creative submissions are reviewed and approved by the studio in a timely manner to meet project deadlines. - Took initiative to lead tasting event partnership in 10 locations with The Art of Shaving and Old Forester including budget proposal, communication between brands and vendors, creative process and event recap. Clients include: Bayer (Claritin, Phillips’, MiraLAX, Alka-Seltzer), Gillette, The Art of Shaving

- Managed the creative project flow, acting as the liaison between the Account and Creative teams while developing estimates and timelines as well as managing billing and completion of projects - Compile research and competitive information on an ongoing basis. Assist in preparation of presentation decks / boards and competitive reviews, when necessary Clients include: TRESemme, Caress, Mrs.T's Pierogies, Alouette Cheese, Bayer (One-A-Day, Phillips', TruBiotics)

- Assisted senior staff with projects and activities for clients including Los Cabos, Hotel BPM and The Kimberly Hotel. Provided support for events, trade shows, press trips and consumer events. Monitored editorial calendar opportunities for the clients. Created and maintained media lists for each account. Assisted with development of monthly client activity reports. Handled client billing, order back-issues and other administrative duties as needed. - Created social media posts for clients’ pages and closely monitored social media activity. - Assisted with development of monthly client reports. - Handled client billing, ordering back-issues, and other administrative duties as needed.

Assisted in outreach to media for projects, creating sponsorship and business presentations, general office work, assembling and creating media plans.

Participated in game day operations and special event projects of team (Roster includes John McEnroe and Martina Hingis and visiting players Bjorn Borg and Serena Williams)