Alon Lubieniecki

Alon Lubieniecki

Co-Founder @ Multiplik

About

I've spent the last 20+ years building technology companies with a simple focus: turning ideas into products that actually scale.I'm the founder of Luby, a digital product and engineering company working with fintechs, startups, and mid-sized companies across the U.S. and Latin America. We help companies move from concept to production fast — combining product thinking, strong engineering, and AI-native execution.I'm not a developer. My role has always been about building — companies, teams, and products — and making sure things get shipped.Over time, that led me to co-found additional companies under Luby Ventures:→ Eyna — an AI company focused on computer vision and multimodal intelligence, enabling real-time operational decision-making from video and sensor data→ B2H4 (Business to Human Intelligence) — focused on applying AI in regulated environments, with an emphasis on orchestration, governance, and real ROI→ Multiplik — a platform connecting industries and salespeople through real-time incentive systems driven by sell-out dataAt Luby, we've developed a model we call FastTrack — integrating AI directly into the software development lifecycle to dramatically increase speed without compromising quality. This is how we help companies move faster than traditional teams.We've been recognized by Financial Times (FT 1000), Clutch, and The Manifest, but what matters most is consistently delivering products that work in the real world.Today, I spend most of my time on: AI-driven product development, digital transformation, product strategy, and scaling global teams (especially nearshore models)I'm particularly interested in how AI is shifting the way products are built — not as a feature, but as infrastructure.Outside of work, I'm a private pilot — which probably explains my bias for clarity, discipline, and execution under pressure.If you're building something ambitious or rethinking how AI fits into your product or operations, feel free to reach out.

Country

Brazil

City

São Paulo

Industry

Information Technology & Services

Skill

Artificial Intelligence (AI), Team Leadership, Digital Transformation, AI Solutions, International Business Strategy, Leadership, International Business Development, IT Strategy, Team Building, Online Advertising, Start-ups, Marketing Strategy, Scrum, Mobile Application Development, Business Process Improvement, Web Development, Strategic Planning, Nearshore, Software Development, FinTech

Experience

Multiplik

Co-Founder

Multiplik

LinkedIn
2026-3 - Present · 7 mos

São Paulo, Brazil

Co-founder of Multiplik, a platform that connects industries and salespeople through real-time digital incentive systems driven by sell-out data. We built Multiplik from a simple insight: salespeople don't want campaigns — they want fast, clear, and reliable results. Our platform digitizes the entire incentive chain between industry and retail: the salesperson scans, earns, and sees the result instantly. For the industry, this means real sell-out data, recurring engagement, and visible ROI — turning incentive programs from one-off actions into consistent behavior change that drives growth.

Eyna OmniVision

Co-founder

Eyna OmniVision

LinkedIn
2025-5 - Present · 1 yr 5 mos

São Paulo, Brazil

Co-founder of Eyna, an AI company focused on computer vision and multimodal intelligence. We build solutions that enable real-time operational decision-making from video and sensor data — helping companies see, understand, and act on what's happening in their physical operations. Eyna sits at the intersection of AI, edge computing, and real-world data — turning visual information into actionable intelligence at scale.

B2H4 - Business to Human Intelligence

Co-Founder

B2H4 - Business to Human Intelligence

LinkedIn
2024-1 - Present · 2 yrs 9 mos

São Paulo, Brazil

Co-founder of B2H4 — Business to Human Intelligence. We transform operational complexity into strategic intelligence through AI orchestration. We operate on two fronts: (1) C-Level AI immersions — hands-on executive programs for leaders who want to go beyond the hype and build real strategic capability in AI; and (2) AI-orchestrated solutions for law firms and financial institutions in Brazil and the U.S. Our differentiator: we don't sell isolated models. We deliver intelligent orchestration with built-in governance, human-in-the-loop, and measurable ROI. Products include fraud detection, KYC/onboarding automation, AI Model Risk Management, and back-office automation with IPA (RPA + AI + Agents). B2H4 was born from the belief that AI should amplify humans — not replace them.

Luby

Founder & CEO

Luby

LinkedIn
2002-1 - Present · 24 yrs 9 mos

São Paulo, São Paulo

Founded Luby in 2002. For 20+ years, I've led the company's vision, strategy, and growth — building it into a recognized digital product and engineering firm serving fintechs, startups, and mid-sized companies across the U.S. and Latin America. What we do: We help companies go from concept to production fast, combining product thinking, senior engineering, and AI-native execution. Our FastTrack model integrates AI directly into the software development lifecycle — dramatically increasing speed without compromising quality. Key milestones: → Grew Luby from a startup to an internationally recognized company (Financial Times FT 1000, Clutch, The Manifest) → Built and scaled nearshore engineering teams for the U.S. market → Developed the FastTrack model: senior teams + AI across the SDLC to deliver MVPs in record time → Partnered with companies like Sunwest Bank and Usend (acquired by Banco Inter) → Pioneered the adoption of Generative AI applied to software development Specialties: Digital Transformation, Enterprise AI, AI-Accelerated Development, Cloud Optimization, Product Strategy, Nearshore Staff Augmentation.

Education

FIAP

FIAP

LinkedIn

Computer Software Engineering

2015 - 2016 · 1 yr
FGV - Fundação Getulio Vargas

FGV - Fundação Getulio Vargas

LinkedIn

Entrepreneurship/Entrepreneurial Studies

2013 - 2013

Curso Empreendedorismo e Criação de Novos Negócios

Universidade Presbiteriana Mackenzie

Universidade Presbiteriana Mackenzie

LinkedIn

Psychology

1999 - 2004 · 5 yrs

Alon Lubieniecki's Contact Information

Email

******@***.com

Phone

(**) *** ****

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