alison reeves

Taught "African-Americans in the 20th Century" and "The African-American Woman" courses to undergraduate students.

* Taught "Women, Culture, and Society" * U.S. Women Writers: Text and Context" * and "Black Women’s Writings: Text and Context" courses to undergraduate students.

* Directed the marketing and sales efforts for Wayne State University Press. * Prepared and managed the departmental budget. Supervised a staff of two. * Conducted annual performance evaluations and hired personnel. * Met with New York media bi-annually. * Served as the representative to the sales force and conducted bi-annual sales conferences. * Responsible for the planning and execution of space advertising, direct mail pieces, book exhibits, publicity campaigns and book award nominations.

* Developed and executed publicity plans, including preparing media lists, distributing galleys, writing press releases, and creating press kits for Penn State University Press. * Developed and maintained regular contact with book reviewers and other members of the media, including arranging for mailing of seasonal catalogs. * Booked authors for radio, television, and print interviews. * Planned, budgeted and staffed exhibits and coordinated book award submissions.

* Serviced college textbook sales to 200 four-year universities and community colleges. * Developed sales strategies to expand existing customer base and penetrated territory for untapped potential. * Scouted territory for potential manuscript and supplement authors. * Solicited and qualified prospective manuscript reviewers for editorial content analyses and comparative marketing profiles.

Landesa partners with progressive governments and civil society to develop pro-poor and gender-sensitive laws, policies, and programs that strengthen land rights for the poorest people. In Africa and Asia, our land rights experts work shoulder to shoulder with government officials, local leaders, and rural residents developing scalable, practical, and innovative solutions to some of the world’s most pressing problems – food insecurity, conflict, climate change, women’s lack of empowerment.

Developed and implemented marketing strategies for World Bank Publications and present plans to authoring units and communications officers. Promoted Bank publications, Access to Information policy and Open Data initiative at more than 100 conferences and 20 international book fairs a year through distributors. Managed publicity program, relationships with World Bank Public Information Centers (PICs) and a network of more than 100 international distributors to garner review coverage and effectively disseminate the Bank’s knowledge to stakeholders. Prepared dissemination forecasts by market and by channel. Monitored and evaluated the impact of dissemination strategies by analyzing order activity, returns and accounts receivable to ensure that levels are in keeping with dissemination goals and policies.

Communications Officer, Budget, Performance Review and Strategic Planning (BPSVP)

* South Asia Region, External Affairs (SAREX) and Social Development (SASDS): * Wrote press release, talking points, Q&As and briefing materials for regional economic report for World Bank-IMF Annual Meeting. Created media lists for media briefing and conducted media monitoring after the event. * Wrote and edited articles for South Asia Gender Initiative (SAGE) newsletter. * Advised and assisted the social development Sector Manager with writing blogs and developing virtual communities of practice.

Activities and Societies: Phi Kappa Phi Honor Society

Activities and Societies: Phi Kappa Phi Honor Society