Alireza Honarkar

• Developing and implementing comprehensive marketing strategies aligned with the company's goals and vision. • Overseeing brand development, ensuring consistent and compelling brand messaging across all channels. • Managing Marketing budget and allocating it to different channels based on marketing needs - Monitoring and analyzing the performance of marketing initiatives, using data-driven insights to make necessary adjustments. • Managing the internal communication program to build workforce unity • Supervising the optimization of the company's digital presence and performance marketing efforts to increase our online visibility and conversions. • Overseeing social media strategies and engagement • Lead the development of public relations strategies and manage communication efforts to enhance our brand's reputation and media presence.

• Developing the brand/communication strategy & brand road map for corporate & Sub-brands. • Developing social media & PR strategies • Set targets to increase brand awareness and increase customer engagement • Developing employer brand strategy • Ensuring that the brand attributes are observed in all brand materials • Managing the brand budget and allocating it to different channels based on marketing needs • Overseeing campaign briefs, working with in-house graphic designers, copywriters & freelancers • Working closely with many teams, including product developers, HR, ECRM, and creative/ brand agencies to make sure the company brand values and image are followed

• Managing the available mass media and exploring new media opportunities • Supporting the line manager in developing the brand road map and brand/communication strategy in all channels • Ensuring that the brand attributes are observed in all brand materials • Managing the brand OPEX budget and allocating it to different channels based on marketing needs • Working closely with Insights & Analytics team to use the research results and data and create compelling recommendations and aid in the development of the creative execution of 360˚ marketing campaigns • Overseeing campaign briefs and cooperating with the creative team on message development • Working closely with many teams, including product developers, researchers and creative/ brand agencies to make sure the company brand values and image are followed • Overseeing company media plan & the production of TV commercials

- Cooperating with Trade Marketing, Digital Marketing & Brand teams. - Marketing skills, especially in the areas of channel marketing and brand communication, digital marketing, budgeting, and scheduling stuff. - Managing the creative projects from concept to completion. - Preparing notes and instructions for Graphic Designers & Copywriters who assemble and prepare final layouts for printing. - Managing and inspiring the creative team of creative agency; to generate multiple concepts for a campaign or project. - Reviewing final layouts and suggesting improvements as needed. - Considering the costs and benefits of potential actions in different projects to prepare the most effective action plan. - Motivating, developing and directing people as they work, identifying most suitable members of the team for the job. following up and completing each task. - Developing creative programs and design concepts that meet the business objectives of the organization - Generating names for new and existing products and services

- Responsible for the production of events from concept to completion. - Producing detailed proposals for events (e.g. timelines, venues, suppliers, legal obligations, staffing, and budgets). - Planning room layouts and the entertainment programs, scheduling workshops and demonstrations; • Liaising and coordinating with Marketing and Sales teams to promote the event; • Negotiating with other companies for sponsorship opportunities. • Managing the performance of Design & Implementation of MTN Irancell Exhibitions & Events like: - TELECOM & ELECOMP Exhibitions 2012 & 2013 - Responsible for negotiation, planing & holding CSR campaigns.

- Supervising the performance of the Photography & Illustration team. - Localizing MTN Irancell’s Corporate Identity Guideline (CI guide). - Designing Irancell's WiMAX & GSM project POSM’s.

I was invited to obtain a teaching position while I was still a student at the university. Later, I was appointed as the faculty manager, designing syllabuses, planning for the courses, etc.

- Designing Mahan Air’s advertisement materials. - Designing Mahan Airline's Corporate Identity Guideline (CI guide)