Alicia Blythe

ABOUT US E3 Media Solutions is a boutique marketing & content creation agency created to help your business grow. Our team has extensive background in film & TV production, multimedia marketing including Social Media Management, Digital Ad management, 3D interactive tours, Photography and VR/AR Experiences along with advertising and event management.

My role involves managing our NSW team, comprised of 4 staff members. I am also responsible for managing multiple client social media channels. This includes creating and enacting both organic and paid marketing campaigns, regular reporting and strategy proposals. My role also involves me presenting on the companies TV program The Offroad Adventure Show. New Adventure Media is a one stop shop multimedia marketing company with a focus on the outdoor lifestyle market. We produce The Offroad Adventure Show for Channel 10 and a regular monthly E-Magazine Camper Trailer Lifestyle along with multiple websites and digital databases.

Offroad Media Productions is run by a team of experienced and talented individuals. From experts in marketing strategy and communications through to some of the best cameramen and presenters in the business. When you choose Offroad Media Productions, you have access to our whole team of passionate, creative but also down to earth professional who are the best in the business. E3 Media is a media marketing company and content creation business with a difference. Our focus is to ensure every piece of media we create Engages the audience, Entertains and/or Educates the audience and then Empowers them to make a decision. Our studio in Sydney’s west is home to a huge 12m infinity wall cyclorama which can be hired out privately or utilised with our team of professional videographers and photographers. The studio is also home to our exclusive client chill out zone which is available as part of your studio hire package. This room has basic cooking facilities, changeroom, workstations, wifi and more. Adventure Photography currently offers a choice of our 5 day Kosciuszko National Park Photography Tour, or our overnight Photography Course, set in the Wollemi National Park.

Primarily a sales based role with the Market Direct Campers. 100% Australian Owned and Operated Company Market Direct Campers is proud to be 100% Australian owned and operated. We are the largest nationally recognised and established camper trailer manufacturer in Australia with outlets in Queensland, New South Wales, Victoria, South Australia and Western Australia. We are also one of the largest industry employers in Australia.

ALH operates over 300 licensed venues and over 460 retail liquor outlets across Australia. We are a market leader offering a diverse array of hospitality experiences including electronic gaming, sports bars, bistros, restaurants, cafes, retail liquor, accommodation, nightclubs and wagering. Our portfolio includes iconic hotels and neighborhood pubs, each tailored to its local market. My Role with ALH saw me oversea analysis and assist a portfolio of 12-18 NSW Venues, both locally and regional with the following main objectives: Daily, Weekly and monthly financial Reporting Implement loss and prevention strategies System upgrades Creating Building and implementing new systems to enhance financially and operationally Maintain NSW regulations in all areas including gaming, food & beverage, Accommodation Build strong relationships with Venue Managers and Administration Officers across my portfolio of Venues. Monthly visits to all portfolio Venues across NSW Maintain self audits to ensure compliance with WOW and internal auditors visits Food Safety WH&S coordinator for all Venues assisting and overseeing return to work plans and return to work rehabilitation Ensure hotel Inductions and training was conducted to ALH standards Create and enforce ALH policy and procedures

2012 Winner of 'Hotel of the year award' Strategic planning, setting objectives and KPI’s for Management, to achieve operational targets and develop the team and selves. Establishing projects to develop the business and prepare for upcoming events, conferences and demand periods, or high constraint nights. Maintain Occupational Health and Safety Standards and promote these standards and expectation throughout the front office team, while completing regular risk audit reviews and departmental checks. Increased service standards through education, training, motivation and creative strategies over all three departments within Front Office Managing the team’s performance by conducting probationary reviews, performance reviews and disciplinary interviews with staff of all levels. Reviewing the business through month end reporting and departmental results, against Accor hotels in NSW and Australia. Effectively overseeing the department’s payroll figures and allowing the department to met budget and forecast each month with a strong focus on percentage of revenue in all areas of the front office department, including front desk, Managers, Concierge service, telephones, and Car Park. Complaint handling of all hotel major guest complaints and maintaining a strong problem resolution and return guest service recovery program. Ranked number one in Accor NSW for Year to Date Problem resolution score of 52.1% for 2012, 9% above 2012 brand benchmark.

Creation and establishment of a new exciting position within the Accor Company through promotion, standard operational procedures, negotiation and networking. Providing reported feedback and recommendations to General Managers and Department Heads on operations enhancements and areas of success for each hotel placement. Working with Senior Management including the Regional General Manager and Regional Human Resources Manager to establish succession planning for future candidates of the role Identifying structure, required support and training plans while traveling and residing in Accor properties for extended periods of time while on placement for future candidates of the role Formalisation of Standard operation procedures for role specifics for orientation induction and self-help manual. Assisted in the closure of a property from Accor's portfolio

Working alongside the General Manager my responsibilities included: - Creating and Maintaining Hotel Rosters - Maintaining a strong standard in the following departments - Engineering - Kitchen & Room Service - Rooms Division - Housekeeping - Food and Beverage - Hotel Reservations - Hotel Lobby Bar - Managing Hotel Relocation's - Yielding and Revenue Management

• 2010 Winner of the Hotel of the Year Award • 2009 Winner of the Small Business Award • Pre-opening Team Management • Exceeded 2009 occupancy by 12.1% • Exceeded 2009 Average rate by 4.8% • Implementation of streamlined training program across reception department • Micros point of sale install and creation

• Winner of the South Coast tourism “Best Standard Accommodation” • State finalist for the “Best Standard Accommodation 2008” Implemented cross training structure to both the Front Office and Food and Beverage Department with 90.62% of staff completing training matrixes across all areas of food and beverage, conferencing and reception. Implemented a yearly food and beverage event plan to assist with future forecasting and event Successfully developed and mentored a key staff member who became a Graduate Management Trainee for Accor.

http://www.hospitalitynet.org/news/4036025.html

Areas of responsibility: - Room Service Attendant - Restaurant Service (Breakfast, lunch, Dinner) - Lobby Bar and Cocktail Bar Attendant - Pool Bar Attendant

Australian Hotels Association Paul Gilmore Memorial Award for outstanding achievement in Certificate IV Hospitality