alfredo cristoforetti

market and technical analyst

About

Founder and Owner at Albadachi. A 'Bistrot' business which is also a showcase for Business Solutions Deployement. This is my experience: A successful experience as Marketing, Business Development and Sales Lead in the IT space with specific reference to Manufacturing and Retail sector. Proven ability to work with high level international customers and identify new business opportunity. Excellent team player skills and envisioning attitude. Like to win business with a solution selling approach. Typically working with the EMEA subsidiaries of Multinational Corporations, have often played a role in influencing business units to define new products lines addressing specific customer requirements and market opportunities. Specialties: Market Assesment, Sales and Business Development, Strategic Marketing, Executive Engagement, Partner Marketing, Digital Marketing, Channel Management, International Scope

Country

italy

City

milan

Industry

machinery

Skill

marketing strategy, channel management, digital marketing, partner marketing, new business development

Experience

commercial marketing manager

rockwell automation italy

1991-10 - 1996-3 · 4 yrs 6 mos

* Initially Product Manager for the automation line of business * From 1993 responsibility for overall Marketing and Communication Activities for the Italian region (Including Greece, Turkey and Israel)

principal consultant

industry consultant

2011-12 - Present · 14 yrs 10 mos

market and technical analyst

mechanica sistemi

Market and Technical Analyst at Mechanica Sistemi

business development advisor - renewable energies

pramac

2010-11 - 2011-10 · 1 yr

Leading Smartmetering Development for Renewable Energies, Advising on both Hardware and Software Cloud Infrastructure

emea industry marketing director

microsoft

2005-2 - 2010-10 · 5 yrs 9 mos

* Microsoft – EMEA Marketing Manager Manufacturing Industries, Resources, Distribution and Services * Accountabilities: * Develop marketing plan, focused campaign and executive engagements plans targeting Enterprise Customers * Teamworking with subsidiaries, EMEA Industry Sales Unit and corporate organization * Develop enterprise messaging to improve company perception thru PR, AR, and marketing campaigns * Manage and develop partner relationships within the area of responsability * Prioritize, position and use market intelligence sources and partners to identify new opportunities * Special focus on digital marketing iniziatives in collaboration with Accenture targeting Business Decision Makers and CMO specifically * Generate and Accelerate Sales Pipeline

emea business manager mes solutions

rockwell automation

2001-4 - 2005-1 · 3 yrs 10 mos

* Responsible for sales and marketing in the area of Plant Operations and ERP systems Integration (Manufacturing execution Systems and BI) * Interface to the US Business group for new product development and medium term strategy * Increased revenues 20% on an yearly basis * Created new products to address specific marketing opportunities

emea hmi business development lead

rockwell automation

1996-4 - 2001-3 · 5 yrs

* Defining Marketing plan and communication framework for the EMEA Market * Identifying Business Decelopment opportunities * Running Competitive analysys and market research to exploit new opportunities * Coordinating team of in-country Marketing Managers * Obtained 10% increase on yearly basis in customer awareness

general manager and founder

albadachi

2011-11 - Present · 14 yrs 11 mos

My wife and me always dreamed about creating a new kind of 'Bistrot' where Excellent Food mix up with Great Technology. I'm starting a Pilot in my own little town and I plan to expand internationally in the next few years. As you'll see my web site (www.albadachi.it) is ... not really a web site but something more fun. See you soon in an 'Albadachi' Caffetteria near you ;-) Ciao!!