Alfa Tsai
VP of Global Sales @ BIGO Ads
About
8+ years of experience in the internet industry, familiar with business development/Sales in digital ads, AI and blockchain industries, specializing in international business development, cross-department teamwork, customer needs clarification and strategy formulation, excellent at solving ambiguous problems and enabling team members.
Taiwan
Nantou County
Internet
Business Strategy, Leadership, Sales, Digital Marketing, AI, Public Speaking, Team Building, Cloud Solution, blockchain, Marketing Technology
Experience

Associate Director of Business Development
COBINHOOD, Ltd.
COBINHOOD was a fast-growing internet finance startup funded by IDG, IVP and Gaorong 1. In charge of business development of China market 2. Recruited, trained and led the listing team to achieve the followings: - COBINHOOD exchange record high trading volume 50 million USD per day - Revamped the business model and service offering, which led to 300% revenue growth in 3 quarters - Conducted IEO (initial exchange offering) in China market and reached 300K USD target in 2 minutes, which included collaboration with local agencies, press release and social media marketing - Proactively proposed new business ideas stemming from in-depth market insights to customer/user's needs, and drove to get the projects funded. Collaborated with product and engineering team to launch the new Financial Product Platform with great success. 3. Led the strategy team to support CEO office and defined strategy, business model and product go-to-market plans *Reasons for leaving: closure of company

Associate Director of Business Development
DEXON Foundation
1. Onboarding DApp - Identify, evaluate and invest in DApp projects using or supporting DEXON network 2. Enterprise Solution - Integrated blockchain/DLT technology into the client's existing business to improve performance with DEXON network - Provided consulting service regarding blockchain application scenarios, PoC, and token economy to clients including banking, logistic, highway tolling and government

Business Development Manager
MoBagel is an AI startup funded by Wistron, Singtel and CyberAgent As first BD Manager in Taiwan. In charge of business development and helping other Asia markets in customer development, partnership development, and exhibitions 1. Closed 3 deals within the first 2 quarters, including retail, manufacturing, and human resources, all of which were new to the company and became the company’s key focus areas afterwards 2. Developed customer base by cold calling, clarifying customer’s needs, making proposal, and closing deal. Consistently achieved 95%+ on monthly/quarterly KPIs

Digital Marketing Specialist
1. Developed 4 sponsorship projects to generate sales and brand awareness. Gained 700K views on just one YouTube video. Partners include the biggest Benz AMG Club in UK 2. Optimized social media performance through data analytics. Doubled the impressions and engagement on Facebook and Instagram, which is 3 times the competitors’ 3. Monitored and analyzed 30+ car forums (in US, Europe, and China markets) and competitors’ marketing channels on a daily basis to generate actionable insights for product development

Key Account Management Summer Intern
1. Assisted sales director in developing the 2017 Channel Strategy for all channels, including drug stores and hypermarkets. Conducted research on shopper behavior, market trends, and sales data 2. Involved in account management for Watsons and Cosmed. Performed market analysis and sales analysis, developed business strategies, and provided insights on marketing trends 3. Got the return offer

Business Development Intern
- Assisted BD team in formulating a go-to-market strategy for our ads technology which includes establishing stakeholder relationships and marketing tactics to consumers - Developed a new product proposal and laid the groundwork for the company’s annual new product launch - Worked in the newly established product team. Handled landing page design, planned marketing activities, and participated in product feature development
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