Alexandro W.

I spearhead the recruitment, training, and development of a high-performing sales force focused on telematics and fleet-management solutions. Reporting directly to the Sales Manager, I define go-to-market strategies, establish KPIs, and drive day-to-day performance through data-driven coaching and continuous process improvement. By combining motivational leadership with a structured, analytics-driven approach, I’m committed to building a sales team that consistently exceeds goals and delivers exceptional value to our customers.

Promoted to Credit Marketing Head, I led a team of 9 Credit Marketing Officers and was accountable for driving strategic growth, credit quality, and operational efficiency at the branch level. Team Leadership & Development: Directed, coached, and mentored a high-performing team, providing training and setting clear goals to align with company targets. Strategic Portfolio Management: Oversaw the development and execution of marketing strategies, credit quality control, and client acquisition to maintain a healthy and profitable loan portfolio. Credit Risk Oversight: Ensured all proposals submitted met internal compliance standards and risk management guidelines through close supervision and hands-on review. Interdepartmental Coordination: Acted as a key liaison between the marketing team, credit risk team, and operations department to streamline workflows and minimize turnaround time. Market Expansion: Contributed to branch performance by identifying new business opportunities and strengthening relationships with key partners and dealers. Reporting & Forecasting: Provided regular reports to management on team performance, market conditions, and credit trends to support strategic decision-making.

Relocated to the Jakarta branch to serve a more urban and diversified market, I continued in the role of Credit Marketing Officer with an expanded focus on retail and SME clients. Client Acquisition: Built a strong customer base through direct prospecting, dealer collaboration, and referral networks, targeting both individuals and companies. Credit Proposal Management: Prepared detailed credit proposals by evaluating customer financials, conducting field visits, and verifying legal documentation. Portfolio Management: Managed a broad portfolio of existing clients, ensuring high customer satisfaction, on-time renewals, and minimal overdue accounts. Cross-Functional Coordination: Worked closely with internal credit analysts and operations teams to expedite approvals and maintain excellent turnaround times. Dealer Relationship Building: Strengthened relationships with car dealers and showroom partners to increase lead generation and streamline the sales process. Performance Excellence: Regularly achieved 100% or more of monthly targets, contributing to the branch’s position as one of the top-performing offices nationally.

Assigned to the Balikpapan branch after completing an intensive 1.5-month training program, I was responsible for developing the company’s financing portfolio in East Kalimantan, with a strong focus on the mining, plantation, and contractor sectors. Market Development: Penetrated emerging markets in East Kalimantan by building relationships with heavy equipment dealers, business owners, and corporate clients within the mining and agribusiness sectors. Field Surveys & Risk Assessment: Conducted on-site surveys and credit investigations in remote and high-risk areas, ensuring comprehensive and accurate risk profiling for each financing proposal. Customized Credit Solutions: Structured financing schemes tailored to the cash flow patterns and operational cycles of clients in the commodities sector. Dealer Engagement: Collaborated closely with key local dealers to generate leads and ensure smooth transaction handling from application to disbursement. Target Achievement: Consistently met monthly disbursement targets despite market volatility, contributing to the branch’s overall revenue growth. Adaptability: Thrived in a dynamic, field-based environment requiring high independence, strong interpersonal skills, and fast problem-solving.

As part of the Business Administration Control (BAC) division at the head office, I supported the operational performance of nationwide branch offices by ensuring administrative consistency, compliance, and process efficiency across multiple departments. • Operational Monitoring: Supervised and evaluated the accuracy of branch reports related to vehicle usage, fuel claims, marketing commissions, office supplies, and other operational expenditures. • Data Validation & Reporting: Conducted data checks and reconciliations to ensure timely and accurate reporting from branches to head office management, contributing to well-informed decision-making. • Process Standardization: Helped maintain and enforce SOPs (Standard Operating Procedures) across branches, ensuring operational consistency and internal control compliance. • Support Function Oversight: Monitored the effectiveness of supporting activities—such as document flow, inventory tracking, and administrative budgeting—to help branches run smoothly and efficiently. • Interdepartmental Coordination: Acted as a liaison between branch offices and departments at the head office, including finance, HR, and IT, to resolve issues and implement improvements. This role gave me strong foundational knowledge in internal control systems, business process monitoring, and corporate administration—skills that later supported my transition into more market-facing and leadership roles.