Alex Vitti

Developed and implemented digital marketing strategies which significantly increased the website's ranking and attracted more potential customers to the website. Using Google AdWords and other platforms performed detailed keyword research in order to identify and analyze current market trends. Evaluated and monitored campaigns' performance; provided beneficial advice and support to colleagues. Managed social media campaigns and reviewed all website content in order to optimize it. Achieved 1st-page rankings across all major search engines and increased daily visitors Key Achievements: Increased organic traffic by +120% in 9 months for a major client in the legal sector. Achieved first-page rankings for over 70 local and niche keywords across client websites. Reduced bounce rates by 25% through UX improvements and page speed optimization. Grew Domain Authority for client sites through high-quality backlink acquisition. Helped a client generate 35% more leads via optimized service pages and local SEO targeting. Ranked multiple Google Business Profiles in the local 3-pack for competitive keywords.

Increased organic traffic by 80%+ across multiple client websites, boosting conversions and lead generation. Conducted comprehensive technical SEO audits, optimizing Core Web Vitals, site structure, and crawlability. Developed and executed localized SEO strategies for 20+ SMBs, strengthening Google Maps rankings and local visibility. Built a network of high-quality backlinks through white-hat outreach campaigns, improving domain authority. Designed weekly performance dashboards and insights, aligning stakeholders with SEO KPIs and ROI metrics.

Conducted comprehensive SEO audits to identify and fix technical issues (crawl errors, site speed, indexing). Managed on-page optimization, including meta tags, header structure, internal linking, and keyword placement. Performed in-depth keyword research and competitor analysis using Ahrefs and SEMrush. Built and executed link-building strategies through outreach, guest posting, and local citations. Optimized Google Business Profiles and implemented localized SEO strategies for service-area businesses. Collaborated with content writers to plan and optimize blog posts and landing pages based on keyword intent. Tracked and reported SEO performance Stayed updated on Google algorithm changes and proactively adjusted strategies.

Implemented keyword strategies that ranked 100+ target terms on the first page of Google. Managed SEO for e-commerce clients, increasing monthly conversions by 30% through UX and funnel optimization. Improved site health by optimizing metadata, schema markup, and internal linking structures. Partnered with development teams to resolve indexing and mobile usability issues.

Achieved 80% YoY growth in organic traffic for 15+ client websites. Executed technical fixes (crawl errors, site speed, mobile optimization) to enhance ranking signals. Built 500+ authoritative backlinks through relationship-based outreach. Strengthened local SEO presence for service-based businesses, leading to top-3 map pack visibility. Delivered Google Data Studio reports to track performance and ROI.

Organising, hosting and managing international events in Europe