Alessandro Sisto
Staff Software Engineer, Instagram Creator Experiences @ Meta
About
I'm a product engineer with a deep iOS background, focused on building consumer products at scale. Over time my scope has expanded from hands-on mobile development into broader technical and team leadership, including shaping product direction, defining architecture, mentoring engineers, and driving execution across teams.At Meta, I've worked across Workplace, Messenger, and several Instagram teams, with the strongest recent focus on creator experiences. That has included creator monetization, inspiration and Reels creation, and my current work on Edits, Instagram's video creation app for creators.I do my best work in product teams where I can stay close to the implementation, help define the technical direction, and move complex product work from concept to launch.
United States
New York
Internet
Team Building, C++, Monetization, Blockchain, IAP, Non-Fungible Tokens (NFTs), Team Management, Product Development, Team Leadership, Product Engineering, iOS development, Computer Security, Software Engineering, Swift, Objective-C, Git, Xcode, Mac OSX, Java, Python
Experience

Staff Software Engineer, Instagram Creator Experiences
New York, United States
Lead product and technical execution for creation experiences across Instagram and Edits, helping creators discover their next great idea and move seamlessly from inspiration into creation. - Technical lead for the template system across Instagram and Edits, shaping the client architecture and driving delivery across multiple teams. - Work across ideation, scoping, and delivery for creator inspiration and creation experiences, including templates, remix, and flows that help turn content consumption into creation. - Help shape roadmap, unblock execution, align cross-team work, and mentor engineers across the team. - Stay hands-on in iOS and client-server design, contributing to implementation, code reviews, experimentation, and incident response.

Senior Software Engineer, Instagram Creator Monetization
Greater London
Led client-side execution across creator monetization work on Instagram, spanning the 0→1 digital collectibles launch in 2022 and Gifts / fan-funded monetization in 2023. - Co-led iOS delivery for Instagram's digital collectibles launch, building creator- and collector-facing NFT flows in a technically complex 0→1 product area. - Built Gifts on Reels, helping launch fan-funded monetization that let followers support creators directly in-app. - Drove growth and international expansion work for Gifts as the product scaled to more creators and markets. - Owned major client workstreams and coordinated closely with multiple teams across technically and product-complex launches.

Senior Software Engineer, Messenger Rooms
Greater London
Worked on Messenger Rooms, Meta's group video-calling product, building collaboration and moderation features on iOS in a demanding real-time environment. - Built core iOS product experiences for Messenger Rooms, including live reactions, raise hand, breakout rooms, cross-device call handover, and call moderation. - Drove client-side workstreams from implementation through launch and iteration, with strong focus on the end-user calling experience. - Worked across client and infrastructure boundaries where reliability, latency, and cross-platform consistency were critical.

Senior Software Engineer, Workplace
London Area, United Kingdom
Worked across several Workplace mobile areas, growing from broad execution into bottom-up leadership on core surfaces used by both Meta internally and enterprise customers. - Worked across multiple Workplace teams and product areas, including integrations, performance and infrastructure, notifications, and later core product surfaces. - Contributed to the separation of Workplace mobile code from the main Facebook app codebase, improving product isolation, maintainability, and app performance. - Led parts of the notifications re-architecture to support smarter delivery, filtering, and multiple inboxes. - Took broad ownership across core Workplace mobile surfaces, including settings, group discovery and management, and mobile post creation.

Senior Software Engineer, iOS
London Area, United Kingdom
Joined Peak after launch and helped scale an award-winning brain training app used by millions of customers. - Led architecture and development for multiple greenfield projects, including new mini-games and product surfaces within the iOS app. - Built flagship iOS features in Swift and Objective-C for a consumer product with 25M+ downloads and 4M monthly active users. - Coordinated work across a team of five mobile engineers, coached junior engineers, and supported hiring through CV screening and technical interviews.

Software Engineer, iOS
Milan
iWorked on mobile banking products for Intesa Sanpaolo through ALTEN, contributing across design, development, testing, and maintenance while growing into coordination of a small iOS team. - Built customer-facing features for Intesa Sanpaolo's home banking applications in a large-scale consumer finance product. - Maintained and extended a complex legacy iOS codebase, balancing feature delivery with stability and long-term maintainability. - Coordinated a small team of 2–3 iOS engineers, helping organize day-to-day execution and support delivery. - Worked across design, development, testing, and maintenance in a consultancy setting with close client collaboration.
Education
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