Alan Ball

Shareholder, Ecomm and Logistics Advisor @ Apt Underwear

About

An experienced and commercially minded professional - with over 15 years of experience working in software development. With a proven track record in Product Management and e-Commerce. I have successfully managed award-winning digital campaigns. As well as creating top-ranked software and applications. I own and operate 2 profitable online stores in a co-working, e-commerce friendly warehouse. I am particularly passionate about how software is constantly evolving whilst driving my team to use the resources and knowledge available to us to meet and exceed expectations. I am constantly pushing myself to learn new things and as a product owner have discovered I have a talent for project management and agile implementation of business-critical deliverables. Specialties: Product Management, e-Commerce, UX design in web and mobile, iOS, Android, Online Media Planning, Social Media, SEO, PPC, Project Management, Agile Development, SCRUM, Online Gaming and overall Online Marketing strategies.

Country

South Africa

City

City of Cape Town

Industry

Aviation & Aerospace

Skill

Client Communication, Problem Solving, Customer Satisfaction, Stakeholder Management, Customer Insight, Business Requirements, E-commerce SEO, Performance Reviews, Digital Marketing, Online Marketing, SEO, Digital Strategy, Online Advertising, Social Media Marketing, Social Media, Mobile Marketing, Web Analytics, Media Planning, PPC, Web Project Management

Experience

Shareholder, Ecomm and Logistics Advisor

Apt Underwear

2024-2 - Present · 2 yrs 7 mos

City of Cape Town, Western Cape, South Africa

Founder

Echo Unmanned Systems

2024-1 - Present · 2 yrs 8 mos

City of Cape Town, Western Cape, South Africa

Founder

Flying Robot (Pty) Ltd

2015-2 - Present · 11 yrs 7 mos

Cape Town Area, South Africa

Flying Robot is South Africas leading DIY drone store. We specialize in building, supplying, and servicing commercial and hobby drones.

Co-Founder / Head of Product

ScrubBill.com

2019-1 - Present · 7 yrs 8 mos

Cape Town Area, South Africa

As a Co-Founder at ScrubBill I head up the product team where our goal is to make shipping and fulfillment easier for our clients.

Co-Founder

DaVinci Lab (Pty) Ltd

2017-8 - 2024-6 · 6 yrs 11 mos

Cape Town Area, South Africa

An online store focusing on carrying a wide range of filament as well as 3D printer parts and spares. We also offer 3D printing services.

Scrum Master

Fundamental Software

2013-6 - 2015-6 · 2 yrs 1 mo

Cape Town Area, South Africa

I helped Fundamental fully embrace a more agile and lean approach to shipping software. Successfully implemented Axosoft OnTime to manage the full process from end to end.

Product Manager / Scrum Master

Tourism Radio

2012-7 - 2013-5 · 11 mos

Cape Town Area, South Africa

At Tourism Radio I head up the progressive evolution of all our products in both web and mobile platforms. We strive to help the more advanced traveller find their way while exploring the world. We're attempting to make everything you used to carry in your backpack, now fit in your pocket. My role comprised of the following: Product Management UX Testing Marketing PR Agile Project Management I'm proud to say we developed an app to make it to the No.1 Travel App in the South African iTunes Store at the time.

Freelance Digital Marketing and Project Management Consultant

Self Employed

2012-3 - 2012-7 · 5 mos

Cape Town Area, South Africa

I helped companies optimize all aspects of their online presence. - Online Marketing: SEO, PCC, Social and Display - User flow and testing plans - Project Management - Strategy I worked with: First Ascent, Airborne Music and Galetti

Product Owner / Project Manager / Scrum Master

DStv Online

2009-10 - 2012-2 · 2 yrs 5 mos

Cape Town Area, South Africa

Product Owner for all things web. Scrum master and Project Management of all web development for Ogames. Manage relationships with current games suppliers and continue to find new suppliers and games. Optimise content on the website through the CMS. Develop and implement a retention strategy to keep gamers coming back to the Ogames website. Develop and implement a Social media strategy for Ogames. This includes blogging, Facebook and Twitter Day to day contact for customer support and feedback. As well as moderating all user generated content on the website. Executing all internal and external competition and promotions.

Account Manager / Account Director

Diffiniti

2007-7 - 2009-10 · 2 yrs 4 mos

London, United Kingdom

I helped my clients develope online media strategies across display, PPC, SEO, social, aggregators and affiliates. I worked on Aviva the UK's largest insurer, Betfair, Auto Trader and Selftrade. As well as co-ordinating an award winning project for Auto Trader. http://www.youtube.com/watch?v=njCVXtlE5hc