Abigail Field

Documents home and away games, internal events, and other company needs. Helps organize and divvy out photographs internally and to coordinating partners. Consistently evaluating current software/hardware while looking for ways to improve and innovate.

Planned out content for social team while photographing events, games and internal campaigns.

- 700+ photography projects: 250 weddings, 200 engagements, 150 senior photos, 200 family portraits - 20 general interest video projects: 10 team highlight videos, 5 music videos - 14K Instagram followers (@akeenster, @akpicvid), 1500+ Twitter followers (@abbykeenan3) - Team photographer for BYU Men’s & Women’s soccer teams, marketing photos for Utah Jazz during playoffs 2021 - Help International photographer, Thailand; documented trip, produced promotional videos for social and website use - Team photographer for BYU Men’s & Women’s soccer teams, photos for Utah Jazz during playoffs, Michigan football, Duke Basketball, BMW of Murray, Peaks Venture - Photos featured on front page of People.com, BYU social media, National Gallery of Art, Nelly, The Knot, unsplash.com, local newspapers and websites

- Brainstormed, planned and executed All-Star campaign showcasing the announcement of LeBron James and Anthony Davis - Photographed games and practices on a daily basis for the Lakers and South Bay Lakers to produce same day social posts - Brainstormed, documented and wrote copyright for Community based events including Lakers players, Lakers Girls, Boys and Girls Clubs and other charitable organizations - Interacted and directed court-side attendees/celebrities at Staples for Lakers Instagram and sponsored content - Curated and wrote Best Of series for Lakers.com and Twitter highlighting Lakers deep history - Managed Twitter feed back and interactions for Wall Paper Wednesdays which had an average response rate of 1,000+ responses - Managed internal requests from Community, Corporate Partnerships and Season Ticket Members throughout season - Documented and directed content for Lakers Holiday festival with non profit groups and community leaders - Full creative control over South Bay Lakers photo and creative branding - Wrote social copy for Lakers integrating pop culture and an inclusive narrative - Studied upcoming social platform and engagement (TikTok, Pinterest, etc.) for future Lakers use

- Provided photo content for seasonal campaigns - Brainstormed, recruited and photographed shoots in Utah and Southern California - Reviewed look books and insporation boards to then create multi media video content for Instagram feed and website - Learned and improved in Adobe Premiere for Instagram story content

- Scheduled and executed weekly shoots outside and in studio for social media, website and catalog - Studied past posts to understand engagement and growth - Learned new methods of stop motion photography to mix up photo dominant content - Planned lifestyle shoots and content for brand to do after my internship

- Studied and did brand research on store's stock (Nike, Adidas, Rains, Diadora, Zanerobe, Reebok, etc.) - Created photo content for social media purposes - Studied new ways to advertise product (sneakers) - Edited studio photos for website - Planned weekly shoots for new content - Worked in store retail weekly

- Planned and produced daily media posts on multiple social media platforms - Photographed every game and sent photos to local newspapers for their regular use - Traveled with team and document trip and prep for games - Studied new ways to advertise and broadcast team for better attendance and team awareness in community

- Helped increase social media followers by 600%, leading to multiple new client leads - Assisted 5 commercial production shoots - Shadowed Director of Photography and learned video production protocol and language - Storyboarded and organized a productions's series of events and timeline

- Planned and shot photos for multiple social media posts per week - Worked with athletes and models in studio and various external locations - Brainstormed with Marketing director how to better advertise the brand and bring brand awareness in community

- Planned and produced commercial for America’s Best Contacts and Eyeglasses - Key-worded film and stock clips - Landed college-level job as high school student