Akash Parasher

This is not just about scale, it’s about driving accelerated growth, delivering unmatched customer value, and building a culture of excellence across India & South Asia

Achievements: • Platinum club winner FY23, FY25. • APAC DMe MVP of the Year FY24. • Receive Growth Catalyst Award for 125% Achievement of Q3 FY24 Quota. • Won Adobe Customer Growth Award for 262% achievement of Q3 FY23 Quota. Key Deliverables: • Nurturing Named corporate accounts for deeper engagement. • Engaging with C-level connects to align Adobe strategy with customer’s growth journey. • Establishing and maintaining strong relationships with key decision-makers within corporate clients. • Identifying opportunities to sell additional products or services to existing clients to increase revenue. • Developing comprehensive account plans for each assigned corporate account, outlining strategies for growth and retention, and Executing Account plans to achieve quarterly quotas by penetrating within the selected account set. • Collaborating with Cross-Functional Teams to ensure effective participation of stakeholder in getting the desired outcomes. • Effectively managing and tracking the sales pipeline to ensure a steady flow of opportunities. • Ability to identify and resolve complex problems in a creative and efficient manner. • Effective time management skills to prioritize tasks and meet deadlines. • Articulate and negotiate the value proposition with C-level decision makers • Collaborating with sales leadership to develop and implement effective sales strategies and tactics to drive growth

Achievements: • Platinum club winner FY20, FY22. • Global Salesperson of the Year Award for FY22. • Closed Largest Acrobat Deal for the Country in FY22 • Awarded Best Territory Manager of the quarter for 4 consecutive quarter between Q3 FY19 to Q2 FY20. • Received Tam of the Year Award from MD APAC Digital Media Business for FY19. • Drove High Value Deals in VIP (Value Incentive Plan) for the region though Partners on quarterly basis. Key Deliverables: • Delivering the revenue targets for the Territory with partner growth. • Working with the partners in order to increase their capacity and capability by regular trainings and Feedbacks. • Discussion with the partners to develop and work on a territory plan towards maximizing their engagements. • Planning, strategizing and executing business plans to develop unmanaged territory to managed. • Driving high value deals with Partners, helping the customer in adoption of Adobe cloud. • Focus on volume cloud deals through the current set of partners. • Managing entire sales motion of the territory though set partner eco-system. • Articulate and negotiate the value proposition with C-level decision makers.

• Awarded for driving high value deals in North in Q3 and Q4 FY17. • Nominated for the Rookie of the Year Award (Channels) in WWSC 2018. • Achieved more than 100% sales target quarter on quarter for Channel Sales for North and East India. • Onboarded 13 New Partners for upcountry and scaled 6 of them for Gold partner level. • Managed 46 Direct/Indirect Partner Relationships for Adobe.

• Awarded FY15 Excellence Award for Exemplary performance on the Digital Media Business. • Achieved my annual target in FY15 and FY16 respectively. • Drove the first MN$ Deal for Education Sales, through license consulting in India.

• Responsible for managing commercial and education business for North, East and West India from License Compliance perspective. • Responsible for conducting reviews/audits thereby influencing compliance led revenue for India. • Responsible for Driving Attorney Initiative Pan India, handling Attorney/legal actions lowering piracy rate for Adobe software in India. • Managed Attorney program for Pan India for LM customers with Sai Krishna Associates, Adobe Attorney. Driving discussion with C-Level within our customer base and gaining appreciation for corporate governance and Intellectual Property Rights.

Responsible for scaling up the IPR and License Compliance Program within Named (including Global accounts) and Commercial Accounts of HP Software and Services for India. Developed a targeting process for identifying compliance targets. Managed contract compliance audits on enterprise customers as part of their licensing contracts with HP. Responsible for conducting reviews/audits thereby influencing compliance led revenue for India.

• Driving Software Asset Management Initiative for Breadth Customer in North India. • Responsible for driving License Compliance by leveraging Software Asset Management program for small & medium business organization of Microsoft India - North Region. • Scaled up the program in the region, impacting direct sales from Corporate and SMB accounts through License Compliance Audits, End-used Actions, Genuine Software Initiative • Worked with audit partners EY, KPMG and Deloitte to drive successful compliance outcomes. • Identifying potential accounts for building active compliance pipeline.