Ajish P.

B2B Sales (Capital goods) – Industrial Cables, House wires, Industrial Switchgears, Switches, Transformer oil. • Increased revenues by 40 % during my tenure • Reached maximum revenue of 8 Cr. • Maximised profits, minimised overheads • Meeting a minimum of 40 decision makers in a month (VP’s, Directors, CEOs ) • Introduction of two new product lines • Acquisition of new account, servicing developing and retainer accounts. • Customer relationship management. • Invoicing, RFP/RFQ & payment collection. • Stock management, maintaining logistics & reducing delivery time. • New Alliance and partnerships through networking by attending dealer meets. • Establish and maintain relationship with existing vendors and enlist new vendors. • Negotiation with clients & vendors. • To consistently be the most preferred and one-stop electrical solution for the clients. • Spearheaded marketing activities on various platforms for the company to increase visibility • Holding seminars for purchase officers and electricians. • Creating a website, making it a tool for continuous engagement with the end consumers and at the same time creating a strong brand image for the company. • Advertising on the internet (Google Adwords). • Analysis of consumer behaviour & improving site performance based on Google analytics. • SWOT analysis of the company and competitors.

Universal Banker – Sales & Distribution B2C Sales (Asset & Liability) - General accounts, Gold Accounts, Loans (Personal & House), Credit Cards, Insurance Responsibilities Handled: - Primary responsibility of acquiring New-to-Bank clients for Asset products as well as Liability products and develop a relationship for cross-sell opportunities. - Sales & Relationship Management for existing customers. - Communication with clients for business generation and servicing. - Generate deployments for the team and arranging Marketing events/activities for business generation and leads accumulation