Ajay Khanna

This role aligns well with our ongoing journey focusing on health and wellbeing, centered on our vision of helping people live better, healthier lives. This newly created dedicated, nimble team of key talent will be dedicated to empowering and enabling success of Amway Business Owners (distributors) by bringing all critical stakeholders including Sales, Marketing , Technology , Science & Innovation together towards accelerating the adoption of Health and Wellbeing strategies, developing targeted programs, creating content, tools and subscription based programs and learning pathways towards enhancing ABO capabilities anchored in our strategy.

• Product Launch/Brand Building - Product Management • Planning, formulating & monitoring consumer promotions • Interacting with Advertising, PR & Market Research agencies • Developing Advertising /Communication strategy • Developed all Corporate & Product related communication • Coordinating co-op advertising & promotions • Marketing plan & strategy development • Dealer/Retail channel development planning • New Channel development for market expansion • Develop all merchandising and POS for channels • Planning & control of the Marketing/Sales Budget • Public relations / Direct marketing • Conceptualization & implementation of events & promotion • Develop training programs for direct and dealer manpower • Preparing corporate presentations – sales and non-sales

• “VISION 2000” – Project on ‘FUTURE STRATEGIES AND BUSINESS PLANS FOR AMTEK GROUP” • Marketing & negotiating with prospective customers • Providing support for corporate image building • Liaison with customers • Price fixation and revision from time to time