Ahmed Qandil
Director of D2C (Direct-to-consumer) Business - MBC Shahid @ MBC GROUP
About
As the Director of the D2C business at Shahid, the leading video streaming platform in the MENA region, my main role is to define the content strategy that drives the growth and retention of Shahid's customer base. This includes defining the content needs and planning them. In addition content, localization and operations strategy, I also oversee the marketing function across brand, communication, customer growth, and retention on the subscription tier. Moreover, I manage the AVOD strategy and the advertising revenues for the free tier, while leading the group's content protection and anti-piracy efforts. With 20+ years of experience in the media, OTT, VOD, and e-commerce industries, I am passionate about delivering a world-class service that meets the needs and expectations of our diverse and growing audiences in the region. All of that can only happen by leading highly motivated cross-regional teams in different functions. My core competencies include content strategy, business strategy, marketing strategy, product management, UX, UI, digital marketing, social media, e-commerce, mobile applications, content management systems, content operations, data and analytics, OTT, live, video on demand, SVOD, subscription management, payments, digital advertising, recommendations and personalization. As a certified product manager and marketing manager, I have led the successful product relaunch of Shahid's new platform in 2020, with a focus on strong performance, amazing viewing experience, and superior convenience across different platforms and devices. I am driven by the mission of making Shahid the ultimate destination for premium and exclusive content in the region.
United Arab Emirates
Dubai
Online Media
Streaming Media, Strategic Marketing, Digital Marketing, Digital Media, Social Media Marketing, Digital Strategy, Product Management, Integrated Marketing, Marketing Strategy, Online Marketing, Online Advertising, Web Analytics, Business Analysis, Mobile Devices, User Experience, E-commerce, Mobile Applications, Content Strategy, Management, Web Design
Experience

Director of D2C (Direct-to-consumer) Business - MBC Shahid
Dubai, United Arab Emirates
I lead Shahid’s content strategy, planning, and operation while overseeing its marketing function across brand, communication, customer growth, and retention on the subscription tier. I also manage the AVOD strategy and advertising revenues for the free tier. In addition, I spearhead the group’s content protection and anti-piracy efforts. My main focus is to ensure that Shahid remains the leading regional player across all OTT services by driving a comprehensive content approach that maximizes audience engagement, revenue growth, and platform excellence.

Director of Product Management - Shahid
Dubai, United Arab Emirates
My day-to-day role was to maximize the value for Shahid customers by introducing a world-class product with a focus on strong performance, amazing viewing experience, and superior convenience across the different platforms and devices. While managing the product function at MBC Group, I led the full revamp of the flagship video-on-demand platform in 2020 with a team of 20 product and design superheroes. Headed the successful product relaunch of Shahid's new platform including UX, UI, features, integrations, and systems design.

I & Q Internet Services
Online Ops Controller
Jordan
Ahmed Qandil's Contact Information
Phone
Find the Right Leads
Find Verified Contact Data
What LeadContact does well
Find verified emails, phone numbers, and decision-makers with 98% accuracy.
Find Leads
Find the right people by company, role, industry, location, and more.
925M+ professional profiles

Find Emails
Access verified email addresses for your target contacts.
657M+ emails

Find Phone Numbers
Get cross-validated phone data from multiple top sources.
239M+ phone numbers

More Accurate. Lower Cost.
Find contact data in 1 tool with 98% accuracy
LeadContact integrates leading enrichment tools to deliver more accurate contact data—without paying for each one.
Great conversations start with the right contact.
It’s time to find yours.






