Ahmad Zaarour

Ahmad Zaarour

Senior Director Commercial Operations MEA @ Beckman Coulter Diagnostics

About

Commercial Leader | Unlocking Growth across EEMEA | Expert in Go-to-Market strategies, P&L Management & Talent Development

Country

United Arab Emirates

City

Dubai

Industry

Medical Device

Skill

Distribution Channel Management, P&L Management, Contract Negotiation, Demand Forecasting, Market Analysis, Channel Strategy, Strategic pricing, Commercial Management, Channel Partners, Health Informatics, Go-to-Market Strategy, Problem Solving, Talent Management, Product Launch, Medical Devices, Project Management, Lifesciences, Product Management, Cross-functional Team Leadership, Automation

Experience

Beckman Coulter Diagnostics

Senior Director Commercial Operations MEA

Beckman Coulter Diagnostics

LinkedIn
2026-1 - Present · 9 mos

Middle East and Africa

Beckman Coulter Diagnostics

Senior Director EEMEA Growth Strategy

Beckman Coulter Diagnostics

LinkedIn
2025-1 - 2026-1 · 1 yr 1 mo

EEMEA

Leading regional strategy and execution across Eastern Europe, Middle East & Africa (EEMEA) to accelerate growth, drive commercial excellence, and scale strategic initiatives. • Oversee six high-impact growth initiatives: New Product Introductions, Menu Expansion, Microbiology and Hematology Market Development, Virology & Transfusion Strategy, and Key Account Management. • Own the EEMEA Commercial Excellence (ComEx), including funnel management, pricing strategy, and channel partner relationship governance. • Partner closely with country GMs to operationalize regional priorities and ensure alignment with corporate objectives and EEMEA commercial equation. • Establish robust governance, SIP & SPIFF programs, and performance KPIs to deliver sustainable growth and margin expansion. • Drive cross-functional collaboration to embed innovation, strategic clarity, and commercial discipline across all diagnostic segments.

Beckman Coulter Diagnostics

Director Commercial operations & GM MENA

Beckman Coulter Diagnostics

LinkedIn
2021-9 - 2026-1 · 4 yrs 5 mos

Middle East | North Africa | West Africa

Driving strategic growth across the Middle East, North Africa, and West Africa regions with a business of USD 100M. Spearheading commercial operations and regional management to accelerate market penetration and revenue growth, with a focus on operational excellence and talent development. Key Achievements: - Leading multi-disciplinary teams to achieve double-digit growth in highly competitive markets. - Overseeing the expansion of strategic partnerships, resulting in increased market share and customer satisfaction. - Driving transformational change across the organization to enhance operational efficiency and commercial effectiveness. Core Skills: Commercial Management, Talent Management, Strategic Partnerships, Market Penetration, Operational Excellence

Beckman Coulter Diagnostics

Senior Marketing Manager

Beckman Coulter Diagnostics

LinkedIn
2019-9 - 2021-9 · 2 yrs 1 mo

Middle East and Africa

Directed the marketing and product management efforts for a diverse portfolio, including Chemistry, Immunoassay, Hematology, Microbiology, Urinalysis, Blood Bank, Automation, and Informatics. Drove brand visibility and market growth across the Middle East and Africa regions. Key Achievements: - Developed and executed integrated marketing campaigns that significantly increased brand awareness and market share. - Led product launches that successfully penetrated new markets and outperformed sales targets. - Cultivated strategic partnerships with key stakeholders, enhancing the company’s competitive positioning. Core Skills: Product Marketing, Talent Management, Strategic Partnerships, Brand Development

Beckman Coulter Diagnostics

Regional Sales Manager

Beckman Coulter Diagnostics

LinkedIn
2017-10 - 2019-11 · 2 yrs 2 mos

Gulf

Executed competitive sales and marketing strategies to drive revenue and margin growth across the Gulf region. Oversaw the compliance, process selection, and management of channel partners to ensure seamless operations and business expansion. Key Achievements: - Achieved consistent sales growth by implementing targeted strategies that aligned with market dynamics and customer needs. - Enhanced channel partner performance through rigorous KPI monitoring and strategic alignment. - Successfully managed the talent pipeline, ensuring the development and retention of high-performing sales teams. Core Skills: Sales Strategy, Channel Management, KPI Monitoring, Talent Development

Beckman Coulter Diagnostics

Marketing Manager Automation & Informatics

Beckman Coulter Diagnostics

LinkedIn
2011-3 - 2017-10 · 6 yrs 8 mos

Middle East and Africa

Led the growth initiatives for the Automation and Informatics Platform, focusing on key account management, visibility, go-to-market strategies, and sales funnel management. Delivered consistent results in driving market penetration and customer satisfaction. Key Achievements: - Orchestrated successful demos and engagements that highlighted the value proposition of automation and informatics solutions. - Developed and managed forecasts, ensuring alignment with sales targets and market opportunities. - Generated high-impact proposals and RFP responses, contributing to significant contract wins. Core Skills: Health Informatics, Sales Funnel Management, Key Account Management, Strategic Planning

Beckman Coulter Diagnostics

Senior Technical Support Automation

Beckman Coulter Diagnostics

LinkedIn
2006-6 - 2011-3 · 4 yrs 10 mos

Middle East

Provided expert technical support across the Middle East for clinical chemistry, immunodiagnostics, laboratory automation, hematology, and clinical IT. Played a critical role in problem-solving and customer satisfaction. Key Achievements: - Delivered technical solutions that minimized downtime and optimized laboratory operations. - Built strong relationships with customers by providing timely and effective support. - Contributed to the development of best practices in technical support and service delivery. Core Skills: Problem Solving, Technical Support, Customer Relationship Management

Omnilab Lebanon

Technical Sales Support Engineer

Omnilab Lebanon

2004-3 - 2006-6 · 2 yrs 4 mos

Beirut, Lebanon

Worked for Roche and Horiba ABX channel partner in lebanon as a Biomedical Engineer.

Education

University of Wales

University of Wales

LinkedIn

MBA

2012 - 2015 · 3 yrs

My MBA program focused on integrating information & theories from various disciplines including accounting, economics, e-commerce, finance, marketing, operations & strategic management, and provided me with the tools and techniques to be used in a wide variety of business situations. It enhanced my analytical decision making skills and how to help solve complex problems in a global business environment.

Harvard Business School Online

Harvard Business School Online

LinkedIn

Business Administration and Management, General

2017 - 2017

HBX CORe is an online course offered by Harvard business school with a focus on Business Analytics, Economics for Managers and Financial Accounting.

Ahmad Zaarour's Contact Information

Email

******@***.com

Phone

(**) *** ****

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