Alex Freire
CISO of GPay Brasil @ Google
About
I love solving real-world problems with technology and amazing teams, and I am lucky to have been doing it for over two decades. I have deep experience in technology leadership and business management across national and multinational companies — ranging from Locaweb, HP, GE, Cisco, and GM to hyper-growth tech giants like Apple, Netflix, Nubank and Google.Currently, I am a Senior Director of Engineering for Privacy, Safety and Security and the CISO of GPay Brasil at Google, steering the security of the digital financial ecosystem and leading the continued growth of our world-class product engineering teams in São Paulo.My purpose in life is to help people feel excellent, continuously improve and grow as they work together with agility to solve complex problems with technology.I value diversity, collaboration, excellence, simplicity, transparency, feedback, continuous improvement, responsibility, and systems thinking.As an agile CTO and executive, I manage the complete cycle of strategic planning, budgeting, and execution support with a focus on metrics. I have a systemic vision of the business and act as a business partner in several areas.I have a history of driving results across software engineering, operations, and M&A processes, including IPOs, governance, turnarounds, scale-ups, and digital transformations.I'm an expert in diagnosing and implementing agile innovation in organizational processes and systems, facilitation, coaching and mentoring.My leadership focuses on:• Creation and development of diverse, high-performance teams.• Lean Startup, Product Management, MVP discovery, and go-to-market strategies. My technical roots run deep in full-stack software development, distributed microservices, high scalability cloud architecture, DevOps, SRE, and Domain-Driven Design, alongside enterprise IT systems (SAP, Oracle, CRM).Beyond tech, I'm married to a real-life Architect and we have two sons. We live in São Paulo, where I enjoy nature, the beach, swimming, surfing, great food, art and architecture as hobbies.
Brazil
São Paulo
Computer Software
Engineering Management, Director level, Engineering Leadership, Large Scale Systems, Artificial Intelligence (AI), Leadership, Agile Methodologies, Lean Startup, Software Development, Test Driven Development, Scrum, Software Project Management, Design Patterns, Agile Project Management, Software Engineering, System Architecture, Object Oriented Design, Object-Oriented Programming (OOP), Risk Management, Program Management
Experience

Director of Engineering
São Paulo, Brazil
Engineering Site lead for São Paulo growing our presence in Brazil. Leading the Content Safety Platforms teams in Brazil, the US and EMEA, helping protect your data and privacy, and fighting abuse for billions of users of Google's products and services. 2025 – Scaled the São Paulo engineering site to hundreds of software engineers, product and program managers, user experience and data science experts, achieving the #1 Best Technology Company to Work in Brazil (Glassdoor). Led global compliance projects and contributed heavily to the safety safeguards of the Gemini V3 and related product launches. Launched Sensitive Content Warnings in Android, protecting 2 Billion users daily. 2024 – Google-wide Tech Impact Award: Led a team in the development of on-the-edge LLM safety, successfully safeguarding Google's LLM launches and securing Gemini Nano on the Android platform. Automatied manual review operations using AI and saving dozens of millions of dollars in OPEX. 2023 – Core Tech Impact Award: Scaled operations for manual reviews and allow and deny list management, providing a modern interface to swiftly and reliably propagate legal removal decisions across Google products in a secure, scalable, and reliable manner.

Technology Advisor
San Diego, California, United States
Today is going to be a great day, with sports! The social network that gets people out of their phone. As a Technology Advisor I'm helping Sportidia's product engineering team create a great experience backed by a solid tech stack that can scale to become one of the world's biggest social networks.

Sr. Director of Engineering | Fintech $45B+ Decacorn
São Paulo Area, Brazil
As Sr. Director of Engineering I lead 150+ managers and indirect reports for Nubank, the highest valued ($45B+) digital bank in the world. Partnering with the Engineering Team, other Product teams and People & Culture I'm responsible for the technology strategy and execution of the Operational Platforms Business Unit, delivering our credit and debit authorization services, digital wallets (apple and google pay), card manufacturing and courier capabilities, inter bank integrations like PIX, TED and Boletos, a banking as a service credit platform and all back office and support systems and machine learning models. As part of the work of our CTO's office I also lead hiring, on-boarding, diversity & inclusion, learning & development, performance and compensation management, and operational processes. In 2019 we grew the team by 220% (300+ engineers hired) by structuring a Tech Manager hiring pipeline and process and scaling teams while balancing sustainable growth and keeping us diverse. In 2021 I lead our technology platforms working group. Nubank has been named the #1 top Startup in Brazil by LinkedIn, and no. 3 for Latin America on Fast Company’s Most Innovative Companies. We are process-light and value working in small, independent teams that feel like small startups. We have a global culture with a diverse employee population from around the world working in our São Paulo (Brazil) headquarters, with engineering offices in Durham in the US, Berlin in Germany, Buenos Aires in Argentina, Medelin in Colombia & Mexico City in Mexico. With a team of over 1000 software engineers, Nubank is dedicated to creating an inclusive, international and challenging work environment.

Director of Product Safety
São Paulo Area, Brazil
We help our customers free their people to take risks and unlock their potential by leveraging the wisdom of anzeneering. Anzeneering leverages safety wisdom from manufacturing, psychology, culture change and Agile and Lean development. We protect people by engineering anzen ("safety" in Japanese), into workspaces and code bases, cultures and processes, products and services. Leading companies like Google, General Electric, Nielsen Media, Standard Life, Sapient and Schlumberger have relied on us to train and coach thousands of people. Our global staff consists of some of the most recognized agile and lean practitioners on the planet. They are passionate practitioners, coaches, teachers, developers, team builders, culture-changers, best-selling authors, sought-after speakers and entrepreneurs. Our people continuously improve by questioning yesterday's solutions and discovering better ways to deliver results.

deliberative counselour
des).(centro
part of the board of directors responsible for all of the NGO's decision making process and operational execution.

owner
agilbits
everything from sales to delivery, including mopping the floor

Manager of Saas development
Managed teams of 20 people maintaining and developing all of Locaweb's SaaS offerings. Architected and delivered WebStore (SaaS e-commerce platform) and WebDesk using a multi-tenant Ruby on Rails architecture. Scaled open-source-based products that provided foundational infrastructure like our Virtual PABX to thousands of Brazilian businesses.

head instigator
arca
altered reality so friends were excited to work together on free and open source projects
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