
afaq khan
senior research executive
About
A passionate, self-motivated, result oriented research person, proficient in converting key marketing challenges to strategic insights that drive brand decisions and strategic planning. Has proven ability to develop and strengthen client relationship through delivery of rich strategic insights. Possess excellent communication and presentation skills. Key strengths * Effective Client Management * Quantitative Insight generation and Analysis * Financial Management * People Management Research Expertise * Shopper Insights (Planogram Decision Tree, observations, in-store, touch-point analyses). * Market Segmentation * Innovation Studies (Product, Concept, Idea, Fragrance testing) * Usage and Attitude (U&A) / Habits & Attitudes (H&A) Studies * Volumetrics
australia
sydney
market research
microsoft office 2007, primary research, market intelligence, secondary research, quanvert, report writing, brand equity, data analysis, market research, business insights, competitive intelligence, strategy, advertising research, questionnaire design, desktop reporter, fmcg, customer insight, focus groups, segmentation, online research, consumer insights, analysis, management, quantitative research, research, crm, marketing research, consumer behaviour
Experience

research executive
ipsos

senior research analyst
ipsos
Was mainly responsible for managing the research projects of several local and multinational clients. Overall focus remained largely on analysis and project management and supporting the team lead in delivering the key insights.

research executive
millward brown

senior research executive
millward brown
* Responsibilities included: * Management of a business of USD 150K+ business through successfully running the Brand Health Trackers in the MENAP Region. * Preparation and delivery of the Strategic Presentations to the clients. * Value added Analyses to uncover underlying marketing issues and their solutions. * Interpretation of Research Data to give strong actionable insights. * Coordination with the local and global clients/insight personnel. * Communication with Field and Data teams to ensure timely delivery of accurate data. * Tracking and management of the project costs.

senior research executive
ipsos
Education
institute of business administration
marketing
Awarded US-HEC Scholorship at IBA Activities and Societies: Assistant Manager, BITS IBA
afaq khan's Contact Information
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