Adrit Mishra
Chief Operating Officer @ Starbucks India
About
18 years across manufacturing, real estate, consumer retail & F&B, spanning Tata Motors, Tata Housing, Croma and the last 13 years at Tata Starbucks. Across these, I have worked across marketing, category management, operations, product and digital. The breadth was not by design, but by instinct; a consistent pull toward the most complex problems in the system. The Starbucks chapter has been the most defining.I joined in 2013 as part of the first set of India team, at a time when the business had just 3 stores and premium cafe culture in the country was still nascent. I started in marketing and category, shaping the brand’s early identity, positioning & city launch strategy. Over time, I moved into operations, taking on progressively larger mandates across the business. I started leading Operations in 2019 for the brand in India. As Chief Operating Officer (coo) since last 3 years, I lead operations, product, marketing, innovation & digital consumer experience, effectively the full commercial engine of Tata Starbucks in India.The business has since scaled to 500+ stores across 80+ cities.. More than the scale, what has mattered is the quality of decisions required along the way: building India first products in a globally standardised system, shaping many differential store experience formats, building the backend consuemr experience fulcrum at retail stores and establishing loyalty and digital platforms that have driven meaningful engagement in one of the world’s most competitive consumer markets. My academic grounding: B.Tech (VNIT), M.Stats (ISI Kolkata), MBA (IIM Calcutta), shapes how I think about decisions.
India
Mumbai Metropolitan Region
Retail
Channel Partners, P&L Leadership, Consumer & F&B, Marketing Management, WhatsApp Business, Business Strategy, Supply Chain Optimization, Benchmarking, Quantitative Analytics, Demand Forecasting, Industrial Engineering, Kaizen, Management, Project Planning, Supply Chain Management, Financial Modeling, Analysis, Competitive Analysis, Global Sourcing, Analytics
Experience
Chief Operating Officer
Starbucks India
India
Lead operations, product, marketing, innovation and digital consumer experience for India's largest premium café chain: 500+ stores, 80+ cities. Launched India's first Starbucks Experiential Store formats in Mumbai and Delhi; anchored the brand's premiumisation strategy. Driving operational and people architecture for the 1,000 store expansion roadmap. Building new product launches and category innovation and consumer programs. Built and scaled loyalty and digital consumer experience programme, deepening customer relationships across the network.
Director - Operations
Starbucks India
Mumbai Metropolitan Region
Led national operations as the network scaled from ~150 to 300+ stores: built the regional structure, productivity engine and partner culture that enabled this growth Drove market expansion into Tier 2 cities, broadening the brand's addressable footprint significantly. Full P&L and people management responsibility across India.
General Manager- Operations
Starbucks India
Mumbai Area, India
Head- Customer Service & Operations innovation for complete India portfolio. Managing Sales & operations for West India with complete P&L responsibility & people management.
Regional Manager: Operations & Sales- West Zone
Starbucks India
Mumbai Metropolitan Region
Led retail operations and sales for West Zone: strategic and tactical ownership of revenue and profitability for the region Took meaningful operational ownership as network crossed 60-70 stores.
Marketing & Category (TAS Manager)
Starbucks India
Mumbai Metropolitan Region
Part of the founding team that launched Starbucks India: conceptualised and executed market and city opening plans from the ground up. Built early brand presence and category awareness in a market where premium café culture was nascent. Responsible for Communication & Public Affairs
TAS Manager
Croma
Mumbai Area, India
Store Business Development Developed a robust franchise business model including aspects of Royalty Share, Service Module, IT, Ordering and Supply Chain First ever Croma franchisee store operationalized in Mumbai
TAS Manager
Tata Housing Development Company Limited
Mumbai Area, India
New Business Initiative: Strategy Manufacturing Feasibility, Business Model & Implementation of 'Precast' as a construction technology for Affordable Housing First ‘On Site Factory Plant’ gone live via ‘Peenya’ Project
Summer Intern
Merrill Lynch
Assistant Manager at Strategic Sourcing
Tata Motors
-Responsible for establishing Global Sourcing Opportunities for various applications with different geographies from Short listing /Selection of Source to finalization of commercial contract , total development cycle from finalization of technical terms to actual introduction and after sales service and warranty. -Working on China Sourcing
Education
Indian Institute of Management, Calcutta
Business/Commerce, General
MBA
Indian Statistical Institute, Kolkata
Statistics
M Stats
Visvesvaraya National Institute of Technology
Mechanical
Cybersecurity
Adrit Mishra's Contact Information
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