Adriana Carranza

CEO & Co-founder @ Raw Foodie

About

🚀 Entrepreneur and Founder of Amor Coketo, a brand that celebrates flavor and wellness with sugar-free popsicles, ice cream, and sorbets, perfect for those who want to enjoy consciously. I’m Adriana Carranza, passionate about business and social causes, and my drive has always been to create projects that leave a positive impact. 🔹 A bit about my story… With a degree in Communication, I’ve always enjoyed connecting with people and understanding their needs. Since I was a child, I’ve had an entrepreneurial spirit. During the pandemic, together with my best friend, @Pablo Gonzalez, Amor Coketo was born. We saw an opportunity in the market, which wasn’t yet well-developed, and started working on the idea of making sugar-free popsicles, ice cream, and sorbets without compromising on flavor. After many attempts, we turned that idea into reality. We started with 25 points of sale, and thanks to the support of our customers and the “Adopt a Small Business” program, we’ve grown to over 500 stores across Mexico. This journey has taught us to persevere and stay true to our values every step of the way. 🔹 What do we do at Amor Coketo? At Amor Coketo, we create sugar-free popsicles, ice cream, and sorbets made with high-quality ingredients. Our mission is to offer a delicious sugar-free alternative—a perfect balance of indulgence and wellness. Each product reflects our dedication to delivering innovative treats that promote a mindful and balanced lifestyle. 🔹 More than a brand, a philosophy At Amor Coketo, we value mindfulness, flavor, balance, pleasure, and fun, and we strive to embody those values in every product. Innovation is at our core, and alongside @Pablo Gonzalez, we’re always exploring new ways to surprise our customers. 🔹 Social impact with La Tribu In addition to Amor Coketo, I founded La Tribu, an initiative focused on sterilizing, rescuing, and protecting animals in vulnerable situations. I believe businesses can also be tools for doing good, and through La Tribu, I aim to contribute to animal welfare and positive societal change. Would you like to connect? Write to me or visit our website to learn more about Amor Coketo and our upcoming projects. 📧 adriana@amorcoketo.mx 🌐 https://amorcoketo.mx/

Country

Mexico

City

Mexico City

Industry

Food Production

Skill

Responsabilidad social, Liderazgo en impacto social, Emprendimiento con impacto social, Expansión en retail, Productos frios innovadores, Helados sin azúcar, Nieves sin Azúcar, Paletas heladas sin azúcar, Ventas, Innovación en productos, Microsoft Office, Microsoft Excel, Microsoft Word, Customer Service, PowerPoint, English, Windows, Research, Outlook, Teaching

Experience

CEO & Co-founder

Raw Foodie

2020-10 - Present · 6 yrs

Mexico City, Mexico

🔹 As CEO and co-founder of Amor Coketo, I lead the creation and expansion of a brand specializing in sugar-free popsicles, ice cream, and sorbets. From its beginnings with just 25 points of sale, Amor Coketo has grown exponentially and is now available in over 500 stores across Mexico, including Walmart. By 2025 and 2026, Amor Coketo will expand to the USA and the European Union, building partnerships with supermarkets in these regions. 🔹 Responsibilities: ◾ Closing commercial partnerships with retailers and other channels. ◾ Developing and launching innovative and healthy products. ◾ Crafting strategies for retail market expansion. ◾ Overseeing quality control and selecting high-quality ingredients. ◾ Leading marketing initiatives and managing key business relationships. 🏆 Key Achievements: ◾ Expanded the brand from 25 to over 500 points of sale. ◾ Participated in Walmart’s “Adopt a Small Business” program, boosting brand visibility. ◾ Created a product line that promotes wellness and mindful eating. Write to me or visit our website to learn more about Amor Coketo: 📧 adriana@amorcoketo.mx 🌐 https://amorcoketo.mx/

CEO & Founder

La Tribu

2022-6 - Present · 4 yrs 4 mos

Ciudad de México, México

As the founder of La Tribu, an initiative dedicated to the sterilization, rescue, and protection of animals in vulnerable situations, I lead a project that reflects my social commitment and love for animals. La Tribu focuses on providing support, guidance for reporting abuse, and outreach to find new homes for animals in need, fostering a community of people who share this mission. 🔹 Responsibilities: ◾ Organizing large-scale sterilization campaigns in low-income areas of Mexico. ◾ Monitoring and supporting reports of animal abuse. ◾ Running awareness and fundraising campaigns. ◾ Building networks of volunteers and collaborators. ◾ Rescuing animals in challenging situations. ◾ Managing adoptions and animal welfare programs. 🏆 Key Achievements: ◾ Built a support network that has facilitated the recovery and rehoming of many animals. ◾ Organized fundraising and awareness events within the community. ◾ Partnered with other animal welfare organizations to expand our impact. 🌐 https://nuestratribu.com.mx/ Skills: Social Responsibility · Leadership in Social Impact