Adolfo Maravert Gámiz

About

Commercial Executive with 20+ years of experience leading revenue growth and market expansion across consumer electronics, retail, and B2B distribution. Throughout my career I have built and scaled commercial operations managing business units exceeding $100M MXN annually, driving sustained growth and operational margins between 8–10%. My expertise includes: • Commercial strategy and revenue growth • National retail partnerships and key accounts • Go-to-market and pricing strategy • Sales transformation and organizational redesign • Forecasting, demand planning and margin optimization I have successfully introduced global brands into the Mexican retail market and developed strategic partnerships with leading retailers including Suburbia, Sears, Liverpool, Coppel, Amazon and others. I am passionate about transforming commercial organizations into scalable, data-driven systems capable of delivering sustainable growth.

Country

Mexico

City

Mexico City Metropolitan Area

Industry

Consumer Electronics

Skill

Return on Investment, In/out Licensing, Microsoft Office, Artificial Intelligence (AI), CRM Software, LCD TV, Product Structuring, Annuals, Operational Control, Expert Advisor, Expansion Strategies, Strategic Customer Development, Account Expansion, Multi-disciplinary Teams, Key Account Development, Portuguese, Hardware, Site Optimisation, Technical Leadership, Data Analysis

Experience

Mexico Sales & Business Development

ESI Enterprises, Inc.

2022-7 - Present · 4 yrs 3 mos

Los Angeles, California, United States

● Led commercialization of international brands across national retail and marketplaces. ● Expanded client portfolio from 3 to 13 national accounts within 24 months. ● Designed differentiated pricing strategies by channel and client. ● Implemented structured monthly market intelligence by product category.

Sales Director

Makena Latam

2019-2 - 2022-5 · 3 yrs 4 mos

Ciudad de México, CDMX, México

● Introduced brand into Mexican retail market from zero presence. ● Secured 6 national accounts within 9 months. ● Maintained 95% fill rate vs forecast. ● Sustained 10% operating margin. ● Executed omnichannel strategy including major eCommerce platforms.

Sales Manager

Panasonic México

2013-5 - 2018-12 · 5 yrs 8 mos

● Owned revenue and profitability targets for TV and Audio categories. ● Led team of 14 direct reports and up to 200 field promoters. ● Achieved sustained 20% annual growth over 3 consecutive years. ● Reintroduced product categories into department store channels. ● Maintained 95% forecast accuracy and 0% portfolio chargebacks

Sales & Marketing Manager

Juntex, S.A. de C.V.

2012-5 - 2013-5 · 1 yr 1 mo

Mexico City Area, Mexico

*Responsable for the sales and customer relations in all channels *Pricing *Merchandising in the Point of Sale *Delivery and Logistic

Display Manager for Home Appliances and Home Electronics products

LG Electronics

2008-2 - 2011-12 · 3 yrs 11 mos

Mexico City Metropolitan Area

● Implemented shop-in-shop retail concept in 100 department stores. ● Covered 500 retail locations within 7 months. ● Developed national merchandising and display standards.

Merchandising, Marketing, Brand Management y Display

Sony Electronics

1997-1 - 2008-1 · 11 yrs 1 mo

Mexico

● Led category launches and retail expansion initiatives. ● Managed ROI per retail floor space. ● Developed customized commercial strategies by channel.