Adharsh Saseendran

End-to-end SEO ownership with a strong focus on AI search, SGE, and entity-based optimization Team mentoring, technical SEO collaboration, and performance-led execution Driving visibility across search engines and generative answer platforms

Managed digital marketing strategies for a diverse portfolio of clients. ● Developed and executed marketing campaigns that increased client website traffic by 40%. ● Implemented SEO strategies that improved client website traffic and ranking by 35% on average. ● Managed a marketing budget of INR 500,000 per month for a period of 6 months optimised spend and increasing ROI by15%. ● Managed an ad account of a baby care e-commerce brand and improved sales and conversions by 30% in 3 months. Budget allocation was INR 500,00 monthly. ● Improved oragic search positions and improved local store visibility on Google maps by implementing Local SEO strategies.

Part of the product marketing team, handling company's digital marketing activities. ● Improved overall SEO score of the company website by implementing SEO strategies. ● Crafted and executed digital marketing campaigns within Google Ads by meticulously conducting in-depth competitor analysis. ● Improved organic SERP positions by conducting detailed keyword research an and competitor keyword analysis. ● Managed cross-channel marketing campaigns that boosted brand awareness by 25%. ● Strategically devised and executed email campaigns utilising SendGrid's platform to optimize engagement and drive results.

Led a digital marketing team and coordinated marketing efforts across various channels. ● Coordinated marketing campaigns that resulted in a 20% increase in customer engagement. ● Increased app installs by 20% by strategically planned Google ads campaigns. ● Improved SEO optimisation of the website, improved SERP positions. ● Strategically tailored Google Ads campaigns to optimize customer acquisition and drive higher conversion rates. ● Suggested &assisted in the implementation of a new chatbot & CRM system, improving customer data management.

Led a digital marketing team to innovate and align organisational marketing objectives. ● Spearheaded SEO campaigns that improved overall organic website traffic by 40%. ● Developed and executed email marketing strategies, including template design, campaign implementation, and ongoing management. ● Improvised social media presence by 40% by strategising social media campaigns & monitoring.

Managed a team of eight digital marketing experts, overseeing the strategic planning and execution of marketing activities for client projects. ● 200% Increase in sessions and 750% increase in average session duration within 3 months for a real estate appraisal company in the United States with 12 keywords ranking in the-top 1. ● Boosted online sales for a cosmetics brand through strategic planning of e-commerce campaigns, resulting in a minimum 50% increase in sales while reducing the cost per acquisition. ● Developed and implemented a data-driven SEO reporting process for better campaign tracking and decision-making. ● Conducted thorough market research and competitor analysis to support the launch and marketing strategy of a new water sports company in the US. ● Successfully onboarded and trained internal stakeholders on basic SEO principles

Improved an IVF clinic website's ranking on search engines by 30% by developing a data-driven SEO strategy for the clinic, including in-depth competitor analysis and targeted keyword research. ● Optimised the clinic's website content to improve its ranking for relevant search terms and enhance user experience. ● Supercharged local SEO for a medical clinic chain, making it easier for customers searching nearby to find them. ● Managing digital agency relationships, day-to-day production, as well as campaign budgets and schedules. ● Owning and maintaining site analytics, metrics, and campaign reporting. ● Presenting recommendations to the Director of Marketing and Communications. ● Assisting the content team in the creation of high quality, informative content and optimising it for improved SEO visibility.

● SEO Setup & ongoing management for a client website in Qatar. ● Improved organic brand visibility by at-least 40% strategising SEO activities. ● Improved Local SEO visibility in maps and Google search by implementing local SEO implementation and location based schema markup. ● Perform ongoing keyword discovery, expansion, and optimisation. ● Develop and implement link building strategy

Part of the SEO Team ● Enhanced website visibility and performance through strategic SEO initiatives, resulting in a 40% increase in organic traffic and improvement in keyword rankings. ● Grew qualified leads generated from organic traffic by 20% ● Improved organic conversion rate for demo signups. ● Developed and implemented a content strategy that targeted relevant user search queries and buying stages. ● Increased the average time users spend on the website by 20%.