Adam Reninger
Group Director @ dentsu
About
Experienced marketing professional with broad knowledge of the advertising industry. Well versed in the planning, activation and analysis of media campaigns, with vast client-facing experience. Possesses strong aptitude for creative problem solving and autonomous decision making, along with excellent team building, interpersonal and communication skills.
United States
Greater Chicago Area
Marketing & Advertising
Marketing, Social Media, Marketing Research, Advertising, Social Media Marketing, Media Planning, Programmatic Digital Buying, Media Buying, Behavioral Retargeting, Salesforce CRM, Nielsen AdViews, Data Analysis, Compdata, Fundraising, Non-Profit Organizations, Microsoft Office, Public Speaking, PowerPoint, Social Networking, Public Relations
Experience
Group Director
dentsu
United States
Director - Digital
dentsu
Associate Director - Digital Activation
OMD
Chicago, Illinois, United States
Bid Manager
R/GA
Greater Chicago Area
- Responsible for overseeing the media planning and buying process for a Las Vegas hospitality client, reporting directly to the Executive Director of Media in Chicago - Drove +10% YoY revenue growth for the past 3 consecutive years, also helping R/GA expand the scope of media work by an incremental 40% starting in 2018.
Bid Analyst
R/GA
Chicago, IL
- Supported media planning and buying for multiple clients across multiple offices and disciplines - Implemented a cross-office slack channel to encourage media collaboration which is still widely used to this day
Human Experience Media Associate
Starcom
Chicago, IL
- Media Planning experience on Best Buy and VF Corporation digital activation teams - Training and experience in self-service programmatic buying within both DBM and One by AOL platforms - Responsible for ownership of all social media initiatives for the North Face client - Assisted in the transition of multiple new clients to the agency - Managed day to day media processes, including RFP, partner selection, campaign optimization and reporting
New Business Intern
Spark SMG
Chicago, IL
- Assisted the Spark New Business team with preparation for client pitches, including the successful pitch for Starbucks Coffee
Marketing/Customer Relations Intern
Joint Commission
Oak Brook Terrace, IL
- Helped with the transition to a new Salesforce CRM database - Tracked movement of Hospital CEOs from accredited to non-accredited hospitals
Camp Staff
Northwest Special Recreation Association (NWSRA)
Elk Grove Village, IL
- Worked as a member of weekly programs staff, assisting with weekly NWSRA programs for children and young adults with various disabilities
Marketing/Data Analysis Intern
AMITA Health
Arlington Heights, IL
- Utilized geomapping software to outline primary and secondary service areas surrounding Alexian Brothers hospitals - Performed market-share analysis of primary and secondary service areas in order to inform marketing decisions
Education
Loyola University Chicago
Marketing & Economics
Adam Reninger's Contact Information
Phone
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