Adam Bentley

BPO & Customer Experience Expert | CEO | World Connection | My career in customer experience started in my father's garage — literally. With no industry experience, I launched an outsourced phone service for a local non-profit, and within a year, we'd outgrown the garage and moved into commercial offices.That early success taught me something the BPO industry often gets wrong: sustainable growth doesn't come from cutting prices — it comes from delivering better experiences. I built my competitive edge by identifying gaps in service offerings, developing proprietary technology-driven support systems, and building teams that genuinely cared about quality — even in a high-turnover, project-based environment.I scaled those operations, brought lead generation and digital advertising in-house, and reduced spend by 34% while growing annual revenue.In 2015, World Connection asked me to establish and lead their US operations — a challenge I couldn't pass up. Today, as CEO, I oversee our Boise, Idaho, and Guatemala City locations, helping global brands deliver exceptional customer experiences, drive sales performance, improve retention, and build customer journeys that create lasting loyalty.Areas of expertise: Customer Experience Strategy · Sales & Retention · Customer Journey Mapping · BPO Operations · Contact Center Leadership · Team Development · P&L Management