Adam Carey MIES

Signify is the world leader in lighting for professionals, consumers and lighting for the Internet of Things. Our energy efficient lighting products, systems and services enable our customers to enjoy a superior quality of light, and make people’s lives safer and more comfortable, businesses more productive and cities more livable. With 2023 sales of EUR 6.7 billion, approximately 32,000 employees and a presence in over 70 countries, we’re unlocking the extraordinary potential of light for brighter lives and a better world. My role is to support the public sector; Federal Government, State and Local Government, Road Authorities and Local Municipalities for projects like tunnels, road lighting, public parks and gardens, cities and helping engineers, lighting designers, asset managers to help provide public lighting infrastructure that meets the needs of end users, deploying highly efficient designed lighting with lighting controls that improves safety and is sensitive to the environment. I am a qualified lighting engineer MIES and volunteer for the environment by advocating for dark sky lighting.

Working freelance, painting art and providing specialist design and selling skills

ELUMENARTi is a specialist smart city lighting consultancy providing sophisticated and strategic urban lighting design advice. After being the co-founding CEO for Citelum Australia, I found that my passion lies in the strategic and technical and urban design aspects of lighting cities, which is why I enjoy the freedom to explore those passions. I understand urban lighting, from the landscape architect and urban designer's perspective. As the Director for ELUMENARTi I intend to continue to develop my career as an independent, impartial city lighting designer working for clients that have an extensive number of outdoor lighting assets. I am open to working and collaborating with other entrepreneurs on bigger projects as well as working with other large consulting firms.

I am an artist and exterior lighting designer that works now in Architectural Surfaces, Site furniture and Exterior Lighting parts of the Construction Industry in Melbourne. I love to explore design ideas with clients to help realise their creative vision for a project. I work with an amazing company Forms and Surfaces and we work at the creative nexus of a project, those public spaces that require something special, durable and sustainable using beautiful materials. I understand the design intention, conceptual thinking that translate into real outcomes.

Delta Electronics (Australia) Pty Ltd is a subsidiary of Delta Electronics Inc. a global provider of power and thermal management products and solutions. As a Delta Group company, Delta Australia is committed to its mission statement “To provide innovative, clean and energy-efficient solutions for a better tomorrow”. Delta's business categories include Power Electronics, Automation, and Infrastructure. Delta Australia is rapidly expanding into solutions for Renewable Energy Solutions (Solar Inverters), Industrial Automation, Power Quality, LED Lighting, Display and Control Room, Mission Critical Infrastructure, Electric Vehicle Charging and Energy Storage. My role has been to develop the 100KW PCS and Energy Storage Solutions for Delta Electronics Australia and NZ. We have researched the market, tendered and identified system integrator partners and are building a strong sales pipeline. Key responsibilities: - Customer research and identification - Product Management - Budget preparation and P+L management - Contract Risk assessment - Customer hunting, introduction and relationship management - Product Presentations

Delta Electronics is a company with 83,000 employees, 160 sales offices and 9,000 R&D Engineers across the world and listed as one of the Top 300 Sustainable Companies in the World. Delta is devoted to innovation and systematically developing new products and technologies, particularly those that are high-efficiency and energy-saving. Aiming to reduce global warming and ensure mankind's sustainable future with better value and performance, Delta is continuously enhancing our engineering capabilities and is committed to developing innovative technologies and solutions for a better tomorrow. My role within Delta is to strategically develop the business across Australia and New Zealand focusing on BIC, Architectural and Industrial IoT and Smart Lighting Applications in the specification, architectural, industrial and commercial sectors of the industry. - To create, build and maintain business relationships with channel partners, key accounts as well engagement for large architectural, urban, industrial and commercial projects - To lead the development and introduction of new products to the market - Review the regulatory processes of Product Management to ensure compliance with all statutory obligations - To take lead and co work with marcoms in Delta brand promotion and marketing plans – such as exhibition, PR event, training seminar etc. - Preparation of monthly business review report, co work with logistic and sales administration in rolling forecast report.

Mentoring School kids on Lighting Pollution to Protect Siding Spring Observatory Dark Sky Driving Question: How can we contribute to maintaining the Critical Light Threshold at the Siding Spring Observatory by helping our community take steps to reduce light pollution? I have been asked to volunteer my professional time to 49 schools about Dark Sky Lighting Issues.

Stepping into my new role, has me floating across all facets of the business within Vivid Technology. Utilising my 25 years in the Lighting Industry, combined with my experience in Smart City, IoT and Industry 4.0, I strategically assist the business in: • Lighting Designs • Bid Tender Management • Workflow Process and Design • Business Development Management • Strategic Technical Assessment • Industry 4.0 Sensor Roadmaps • Technical Marketing Presentations • Public Speaking and Technical Presentations • Document Management and Procedures

An exciting time to be joining a company. Vivid Industrial deploy Industry 4.0 Technology Internet of Things (IIOT) Networks within an industrial location. My roles include: ● Bid Preparation ● Strategic Business Planning ● Keeping up to date on Industry 4.0 development ● Lighting Design ● Customer Management ● Project Management

I was the first person in Australia to to challenge the monopoly provision of public lighting, something that had never happened before. In 2006, I envisioned a new way that public lighting may have been delivered in Australia. Working full time and developing our business model after hours involved developing the following skills: ●Business Modeling ●Business Strategy Development ●Bid pitching to C Level Customers From 2009 we developed every major public tender and signed the following contracts: - Sunshine Coast Council - Moreland City Council - Adelaide City Council The key skills I have learnt in this role are wide and varied: ●Strategy, sales planning and business execution ●Developing a competency in understanding National Electricity Law(NEL), Safety Regulation and Wiring Standards understanding ●Strategic city lighting design and planning ●Identifying regulatory opportunities for commercial gain ●Bid Management, writing and development ●Project management ●Development of smart city frameworks and technology identification ●Public speaking and presentation ●Development of ISO Quality management systems ●Financial Structuring Special Project Vehicles (SPV) PPP ESCO ●Development of asset management plans compliant to AS/NZS3000 Wiring rules ●Maintaining an in-depth knowledge of lighting design, LED, smart city (IoT) technologies, regulatory and industry developments ●Igniting, developing and maintaining team enthusiasm, vision and strategy ●Performance management ●Human Resource management Highlights: ● Developing, tendering the public lighting market in Australia with contractual wins such as Sunshine Coast Council, Moreland City Council and Adelaide City Council; all major multi-year contracts. Difficulties: ● Pioneering the market and Federal and State based regulatory provisions not being sufficiently strong that compel incumbent monopoly utilities to enable contestability.

Although my interest in lighting has been mainly around the exterior and industrial sectors I was given responsibility for an indoor portfolio sales revenue in excess of $40M pa with full accountability for revenue and gross margin The role involved: ● Product development ● Communication to C Level Customers ● Marketing ●Training and facilitation of product introductions ●Working with internal stakeholders ●Engineering ●Procurement ●Operations ●Sales ●Management ●Work flow processes The highlight of this short term role was to implement a work flow process system for Thorn Lighting to introduce new products that was previously not undertaken. It provided a clear process to ensure consistency in product release.

I transferred from North Queensland to Melbourne to help develop team development skills. I had the privilege to work under the leadership of Allan Jarvis at the time during a very successful period of Thorn Lighting in Melbourne within a highly motivated and competitive team environment. During this time I learnt the following skills: ●Life Cycle Product Management ●Teamwork and Collaboration ●Team Building and Development ●Business Development with Tier 1 Construction Firms ●Public Private Partnerships ●Major Projects and Project Management ●Safety Systems Projects which we won during this period ● Melbourne Rectangular Stadium $2M AUD ● Biosciences $1.6M AUD

This role was an unsupervised position based in North Queensland and involved developing and maintaining the following skills: ●Sales Management ●Strategy Development and execution ●Lighting Design using AGi32 ●Project Management ●Territory and Customer management Achievements: ● Grew the business from $600K AUD to $2.0M AUD in sales pa with an improvement in margin by focusing on the Specification, Outdoor and Industrial sectors I also had the opportunity to be involved in three key product developments for Thorn Lighting: ●TITAN Industrial Bulkhead ●Munaline Dragline Floodlight ●Turtle Sensitive Streetlighting

Manage and develop the portfolio of outdoor lighting products throughout North Queensland and working within the local wholesaling branch network to develop OSRAM Lamp Sales and at the time Rexel's own branded range of street lighting luminaires. The role was an opportunity to make a considerable improvement in my career and move away from my home state of South Australia. The challenge was the extensive travel as at one stage it encompassed Cairns to Gladstone, Mt Isa and Northern Territory, a geographical size approximately one third of Australia. Strategic sales planning with limited time frames was a critical skill learnt during this stage of my career. It was the first opportunity to learn the DOS version of AGi - a graphical version of software.

Studied the first year of Certificate of Illumination

Certificate in Electricity