Ada Chai

-Support Buying & Finance team in day to day billings operations

-Timely deliver all creative materials and compliance requirements with platforms specification such as ad spec. -Set up digital campaign on 3rd Party Ad Server independently. -Generate site tags and tracking tags for campaigns, ensure the tags are firing correctly and able to harvest the data accordingly. -Monitor campaign performance. -Provide technical support to Media Planners, Campaign Delivery Team and Buying Team. -Keep updated on the latest developments and trends in the digital ad ops and digital buying. -Familiar with the Google, Facebook, TikTok, LinkedIn, Twitter, some programmatic buying platforms. -Familiar with 3rd Party Ad Server such as DCM and Double Verify. -Closely monitor and report to media planners on the campaign’s performance weekly/monthly. -Support the billing and process by uploading the buys onto billing system before the GroupM structure changes on end of 2020. -Manage at least seven different industry categories of account on hand at the same time including Cosmetics, Airline Service, Banking, Telecommunications, IT Retailer, Chocolate products, Consume electronics and computer hardware and in FMCG industry.

Clicks Communication is a digital marketing specialist with expertise on TikTok, Social Media, Mobile & Digital Advertising. It is an appointed partners in the region on digital solution provider of the following products: i）TikTok - Most downloaded app in the world known for creating and sharing short videos with 500 million global users across 150 countries. Supercharge your Brand Engagement with #Challenge or amplify Brand Awareness with Premium & Bidding Ad Formats. ii）AirAsia Wifi (powered by ROKKI) - AirAsia in-flight portal to keep you busy during your flight. Enjoy access to movies, music, shopping, magazines and more. Stay in throughout your flight with Internet access. Expand brand presence within AirAsia network of flights with AirAsia Wifi's Ad Inventory. Gather interest from potential customers or reward customers with Free Wifi on board. iii）Celcom - Tap onto Celcom's 9.6 million subscribers with SMS/MMS advertising to target potential audience with real time location targeting, age, gender, ethnicity and customer lifetime value. iv) Singtel - Tap onto Singtel's network covering Singapore, Thailand, Indonesia and Philippines to reach over 640 million subscribers via SMS/MMS advertising and their affiliate content portals. v) Clicks Mobile - Vast mobile inventories with unique & engaging ad formats to location based advertising. vi) Influencer Marketing - Leverage on Influencers to create content relevant to your brand. What I did/done for this position: -Discovered insights on real practices on digital marketing such as email marketing, social media marketing that focused on the TikTok, influencer marketing, and mobile marketing. -Generate company’s email newspaper in weekly basis. -Pitching client, brain-storming ideas with teams for client’s marketing campaigns. -Work closely with client companies, media and advertising companies such as Publicis, OMD, UM, IPG, Mindshare, MediaCom, and Dentsu and publishers such as TikTok, AirAsia and Carousell.