Abeer Raza

As a podcast host, I get to do what I love most—engage in meaningful conversations with entrepreneurs, innovators, and thought leaders. I enjoy exploring their journeys, challenges, and insights, and sharing stories that inspire others to think bigger, adapt faster, and create lasting impact

Tekrevol is a global company that provides innovative digital solutions for businesses. Through its expertise in emerging technologies, the company prides itself for delivering digital products that exceed expectations and facilitate profitability and scalable growth. As co-founder and CMO, I provide insights in formulating, planning and implementing strategic decisions to ensure business success, and alignment with the company's vision. In this position, I also provide company wide leadership and coaching.

ServeEasy is an omnichannel POS system developed to enable businesses to serve their customers the easy way. It aims to help businesses reshape their consumer experience, centralize their operations and sales channels, and eliminate 3rd party dependencies. I am in charge of developing and implementing the company's overall strategic direction, including the development and execution of the company's marketing strategies, identifying and pursuing new business opportunities, and building relationships with key stakeholders in the industry.

Buzzflick is a creative 2D animtion studio that's set on driving awareness and keeping viewers entertained. It creates visually captivating animated videos for startups, small businesses and enterprises. I formulate strategic goals and oversee team performance, to ensure business growth and the accomplishment of company objectives.

CydoMedia provides cost-effective web design solutions for startups and medium sized businesses, in an industry that has become increasingly expensive. It is known for crafting creative designs and user friendly websites that enhance site functionality and user experience. As an Investing Partner, I formulate strategic goals and oversee team performance, to ensure business growth and the accomplishment of company objectives.

•Heading the Marketing department for all business units under Arthur Lawrence, a Management Consultancy firm. •Increasing Marketing Capitalization by utilizing content marketing, re-branding initiatives and Social CRM implementation. •Increasing Online lead conversion through conversion optimization, incorporating further lead generation platforms and landing page optimization. •Enhancing overall digital presence by utilizing organic and paid digital marketing components. •Re-engineering Marketing processes aligning them to BU sales process and implemented customized marketing plans to increase revenues by. •Developing and implemented Lawrence marketing as a service for external clients of Arturo Digital (AL Digital) •Duties Include: o Defining the strategic development plan for 2015 o Leading the SEO, SMO, Content and Design Teams o Leading marketing related efforts for all Business units o Recruiting and training new resources for the marketing department o Analysing the requirements and proposing marketing plans for Business units and external clients. o Optimizing marketing efforts through KPI assessment and target setting.